#AC4727#AC4727

#AC4727 is a mid, vivid red. Relative luminance 0.134; OKLCH L 52.7% C 0.140 H 37.7°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).

Color values

HEX	#AC4727
RGB	rgb(172, 71, 39)
HSL	hsl(14, 63%, 41%)
HSV	hsv(14, 77%, 67%)
CMYK	cmyk(0%, 58.7%, 77.3%, 32.5%)
CIE-LAB	lab(43.40, 39.55, 38.96)
CIE-LCH	lch(43.40, 55.51, 44.57°)
OKLab	oklab(52.7% 0.111 0.0859)
OKLCH	oklch(52.7% 0.14 37.7)
XYZ	xyz(19.6348, 13.4263, 3.4767)
Luminance	0.1342 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC4727 #278CAC

analogous

#AC274A #AC4727 #AC8A27

triadic

#AC4727 #27AC47 #4727AC

tetradic

#AC4727 #4AAC27 #278CAC #8A27AC

square

#AC4727 #4AAC27 #278CAC #8A27AC

split-complementary

#AC4727 #27AC8A #274AAC

monochromatic

#481E10 #7A321C #AC4727 #D3613D #DE8A6F

Accessibility & contrast

On white

5.70

#AC4727 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.68

#AC4727 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC4727

5.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC4727	#FFFFFF	#000000	##FFFFFF
##AC4727	1.00	5.70	3.68	5.70
#FFFFFF	5.70	1.00	21.00	1.00
#000000	3.68	21.00	1.00	21.00
##FFFFFF	5.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635923

Deuteranopia (green-blind)

#7C6F24

Tritanopia (blue-blind)

#BD3040

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ac4727;
/* rgb */ color: rgb(172, 71, 39);
/* oklch */ color: oklch(52.7% 0.140 37.7);

Tailwind

colors: {
  custom: {
    50: '#cc7e63',
    500: '#ac4727',
    950: '#000000',
  },
}

SCSS

$custom: #ac4727;
$custom-light: #cc7e63;
$custom-dark: #000000;

JSON

{
  "hex": "#ac4727",
  "rgb": {
    "r": 172,
    "g": 71,
    "b": 39
  },
  "hsl": {
    "h": 14.436,
    "s": 63.033,
    "l": 41.373
  },
  "oklch": {
    "l": 0.527,
    "c": 0.14038,
    "h": 37.7
  },
  "luminance": 0.13424
}

Semantic roles & 50–950 ramp

primary

#AC4727

secondary

#6AAFC5

accent

#BFE642

background

#FDF7F6

surface

#FBEEEB

border

#D4C9C6

text

#150A05

muted

#837C7A

Preview Lab

Preview with #AC4727

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →