#AC4539#AC4539
#AC4539 is a mid, vivid red. Relative luminance 0.133; OKLCH L 52.7% C 0.138 H 29.2°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).
Color values
| HEX | #AC4539 |
|---|---|
| RGB | rgb(172, 69, 57) |
| HSL | hsl(6, 50%, 45%) |
| HSV | hsv(6, 67%, 67%) |
| CMYK | cmyk(0%, 59.9%, 66.9%, 32.5%) |
| CIE-LAB | lab(43.25, 41.43, 28.69) |
| CIE-LCH | lch(43.25, 50.39, 34.71°) |
| OKLab | oklab(52.66% 0.1203 0.0672) |
| OKLCH | oklch(52.66% 0.138 29.2) |
| XYZ | xyz(19.8818, 13.3249, 5.3951) |
| Luminance | 0.1332 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 4.04
Reddish
#C44240
ΔE00 5.15
Brick
#A03623
ΔE00 5.39
Brownish Red
#9E3623
ΔE00 5.60
Brown
#A52A2A
ΔE00 5.85
Firebrick
#B22222
ΔE00 5.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC4539 #39A0AC
analogous
#AC3966 #AC4539 #AC7F39
triadic
#AC4539 #39AC45 #4539AC
tetradic
#AC4539 #66AC39 #39A0AC #7F39AC
square
#AC4539 #66AC39 #39A0AC #7F39AC
split-complementary
#AC4539 #39AC7F #3966AC
monochromatic
#50201B #7E332A #AC4539 #C8655A #D89088
Accessibility & contrast
On white
5.73
#AC4539 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.66
#AC4539 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC4539
5.73:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC4539 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC4539 | 1.00 | 5.73 | 3.66 | 5.73 |
| #FFFFFF | 5.73 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.66 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.73 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#605837
Deuteranopia (green-blind)
#7A6F36
Tritanopia (blue-blind)
#BD3043
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #ac4539; /* rgb */ color: rgb(172, 69, 57); /* oklch */ color: oklch(52.7% 0.138 29.2);
Tailwind
colors: {
custom: {
50: '#cb7d6f',
500: '#ac4539',
950: '#000000',
},
}SCSS
$custom: #ac4539; $custom-light: #cb7d6f; $custom-dark: #000000;
JSON
{
"hex": "#ac4539",
"rgb": {
"r": 172,
"g": 69,
"b": 57
},
"hsl": {
"h": 6.261,
"s": 50.218,
"l": 44.902
},
"oklch": {
"l": 0.52657,
"c": 0.13781,
"h": 29.2
},
"luminance": 0.13322
}Semantic roles & 50–950 ramp
primary
#AC4539
secondary
#7FBBC2
accent
#CBDA4E
background
#FDF7F6
surface
#FAEEEC
border
#D3C9C7
text
#150A07
muted
#837C7A