#AC398D#AC398D

#AC398D is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.8% C 0.176 H 340.2°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#AC398D
RGB	rgb(172, 57, 141)
HSL	hsl(316, 50%, 45%)
HSV	hsv(316, 67%, 67%)
CMYK	cmyk(0%, 66.9%, 18%, 32.5%)
CIE-LAB	lab(43.69, 55.59, -22.12)
CIE-LCH	lch(43.69, 59.83, 338.31°)
OKLab	oklab(53.76% 0.1653 -0.0596)
OKLCH	oklch(53.76% 0.176 340.2)
XYZ	xyz(23.2847, 13.6221, 26.5972)
Luminance	0.1362 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC398D #39AC58

analogous

#9239AC #AC398D #AC3954

triadic

#AC398D #8DAC39 #398DAC

tetradic

#AC398D #AC9239 #39AC58 #3954AC

square

#AC398D #AC9239 #39AC58 #3954AC

split-complementary

#AC398D #54AC39 #39AC92

monochromatic

#501B42 #7E2A67 #AC398D #C85AAB #D888C2

Accessibility & contrast

On white

5.64

#AC398D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#AC398D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC398D

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC398D	#FFFFFF	#000000	##FFFFFF
##AC398D	1.00	5.64	3.72	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405C8F

Deuteranopia (green-blind)

#636E8A

Tritanopia (blue-blind)

#B63C5E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ac398d;
/* rgb */ color: rgb(172, 57, 141);
/* oklch */ color: oklch(53.8% 0.176 340.2);

Tailwind

colors: {
  custom: {
    50: '#c878ae',
    500: '#ac398d',
    950: '#000000',
  },
}

SCSS

$custom: #ac398d;
$custom-light: #c878ae;
$custom-dark: #000000;

JSON

{
  "hex": "#ac398d",
  "rgb": {
    "r": 172,
    "g": 57,
    "b": 141
  },
  "hsl": {
    "h": 316.174,
    "s": 50.218,
    "l": 44.902
  },
  "oklch": {
    "l": 0.53765,
    "c": 0.17571,
    "h": 340.2
  },
  "luminance": 0.1362
}

Semantic roles & 50–950 ramp

primary

#AC398D

secondary

#7FC291

accent

#DA744E

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AC398D

Body copy rendered with the generated semantic roles for this colour.

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