#AC394A#AC394A

#AC394A is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.5% C 0.150 H 15.5°. Best body text is #FFFFFF at 6.11:1 contrast (WCAG AA passes).

Color values

HEX	#AC394A
RGB	rgb(172, 57, 74)
HSL	hsl(351, 50%, 45%)
HSV	hsv(351, 67%, 67%)
CMYK	cmyk(0%, 66.9%, 57%, 32.5%)
CIE-LAB	lab(41.52, 48.03, 16.14)
CIE-LCH	lch(41.52, 50.67, 18.57°)
OKLab	oklab(51.46% 0.1442 0.0401)
OKLCH	oklch(51.46% 0.15 15.5)
XYZ	xyz(19.7142, 12.1940, 7.7928)
Luminance	0.1219 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC394A #39AC9B

analogous

#AC3984 #AC394A #AC6139

triadic

#AC394A #4AAC39 #394AAC

tetradic

#AC394A #84AC39 #39AC9B #6139AC

square

#AC394A #84AC39 #39AC9B #6139AC

split-complementary

#AC394A #39AC61 #3984AC

monochromatic

#501B22 #7E2A36 #AC394A #C85A6A #D88894

Accessibility & contrast

On white

6.11

#AC394A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.44

#AC394A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC394A

6.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC394A	#FFFFFF	#000000	##FFFFFF
##AC394A	1.00	6.11	3.44	6.11
#FFFFFF	6.11	1.00	21.00	1.00
#000000	3.44	21.00	1.00	21.00
##FFFFFF	6.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#55534A

Deuteranopia (green-blind)

#736B47

Tritanopia (blue-blind)

#BC2240

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ac394a;
/* rgb */ color: rgb(172, 57, 74);
/* oklch */ color: oklch(51.5% 0.150 15.5);

Tailwind

colors: {
  custom: {
    50: '#cb767c',
    500: '#ac394a',
    950: '#000000',
  },
}

SCSS

$custom: #ac394a;
$custom-light: #cb767c;
$custom-dark: #000000;

JSON

{
  "hex": "#ac394a",
  "rgb": {
    "r": 172,
    "g": 57,
    "b": 74
  },
  "hsl": {
    "h": 351.13,
    "s": 50.218,
    "l": 44.902
  },
  "oklch": {
    "l": 0.5146,
    "c": 0.1497,
    "h": 15.5
  },
  "luminance": 0.12191
}

Semantic roles & 50–950 ramp

primary

#AC394A

secondary

#7FC2B8

accent

#DAC54E

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#140909

muted

#837B7B

Preview Lab

Preview with #AC394A

Body copy rendered with the generated semantic roles for this colour.

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