#AC379B#AC379B

#AC379B is a mid, vivid purple. Relative luminance 0.139; OKLCH L 54.2% C 0.188 H 334.2°. Best body text is #FFFFFF at 5.56:1 contrast (WCAG AA passes).

Color values

HEX	#AC379B
RGB	rgb(172, 55, 155)
HSL	hsl(309, 52%, 45%)
HSV	hsv(309, 68%, 67%)
CMYK	cmyk(0%, 68%, 9.9%, 32.5%)
CIE-LAB	lab(44.05, 58.49, -29.99)
CIE-LCH	lch(44.05, 65.74, 332.85°)
OKLab	oklab(54.24% 0.1697 -0.0819)
OKLCH	oklch(54.24% 0.188 334.2)
XYZ	xyz(24.2960, 13.8716, 32.4019)
Luminance	0.1387 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC379B #37AC48

analogous

#8337AC #AC379B #AC3761

triadic

#AC379B #9BAC37 #379BAC

tetradic

#AC379B #AC8337 #37AC48 #3761AC

square

#AC379B #AC8337 #37AC48 #3761AC

split-complementary

#AC379B #61AC37 #37AC83

monochromatic

#4F1947 #7E2871 #AC379B #C957B9 #D885CC

Accessibility & contrast

On white

5.56

#AC379B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.77

#AC379B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC379B

5.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC379B	#FFFFFF	#000000	##FFFFFF
##AC379B	1.00	5.56	3.77	5.56
#FFFFFF	5.56	1.00	21.00	1.00
#000000	3.77	21.00	1.00	21.00
##FFFFFF	5.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#355D9E

Deuteranopia (green-blind)

#5D6E98

Tritanopia (blue-blind)

#B44064

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ac379b;
/* rgb */ color: rgb(172, 55, 155);
/* oklch */ color: oklch(54.2% 0.188 334.2);

Tailwind

colors: {
  custom: {
    50: '#c877b9',
    500: '#ac379b',
    950: '#000000',
  },
}

SCSS

$custom: #ac379b;
$custom-light: #c877b9;
$custom-dark: #000000;

JSON

{
  "hex": "#ac379b",
  "rgb": {
    "r": 172,
    "g": 55,
    "b": 155
  },
  "hsl": {
    "h": 308.718,
    "s": 51.542,
    "l": 44.51
  },
  "oklch": {
    "l": 0.54238,
    "c": 0.18842,
    "h": 334.2
  },
  "luminance": 0.1387
}

Semantic roles & 50–950 ramp

primary

#AC379B

secondary

#7DC287

accent

#DB614D

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AC379B

Body copy rendered with the generated semantic roles for this colour.

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