#AC3791#AC3791

#AC3791 is a mid, vivid pink. Relative luminance 0.135; OKLCH L 53.7% C 0.181 H 338.3°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).

Color values

HEX	#AC3791
RGB	rgb(172, 55, 145)
HSL	hsl(314, 52%, 45%)
HSV	hsv(314, 68%, 67%)
CMYK	cmyk(0%, 68%, 15.7%, 32.5%)
CIE-LAB	lab(43.58, 56.97, -24.70)
CIE-LCH	lch(43.58, 62.09, 336.56°)
OKLab	oklab(53.75% 0.1684 -0.0669)
OKLCH	oklch(53.75% 0.181 338.3)
XYZ	xyz(23.4907, 13.5495, 28.1607)
Luminance	0.1355 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC3791 #37AC52

analogous

#8D37AC #AC3791 #AC3757

triadic

#AC3791 #91AC37 #3791AC

tetradic

#AC3791 #AC8D37 #37AC52 #3757AC

square

#AC3791 #AC8D37 #37AC52 #3757AC

split-complementary

#AC3791 #57AC37 #37AC8D

monochromatic

#4F1943 #7E286A #AC3791 #C957AF #D885C5

Accessibility & contrast

On white

5.66

#AC3791 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#AC3791 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC3791

5.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC3791	#FFFFFF	#000000	##FFFFFF
##AC3791	1.00	5.66	3.71	5.66
#FFFFFF	5.66	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C5B94

Deuteranopia (green-blind)

#616E8E

Tritanopia (blue-blind)

#B53C5F

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ac3791;
/* rgb */ color: rgb(172, 55, 145);
/* oklch */ color: oklch(53.7% 0.181 338.3);

Tailwind

colors: {
  custom: {
    50: '#c877b1',
    500: '#ac3791',
    950: '#000000',
  },
}

SCSS

$custom: #ac3791;
$custom-light: #c877b1;
$custom-dark: #000000;

JSON

{
  "hex": "#ac3791",
  "rgb": {
    "r": 172,
    "g": 55,
    "b": 145
  },
  "hsl": {
    "h": 313.846,
    "s": 51.542,
    "l": 44.51
  },
  "oklch": {
    "l": 0.53745,
    "c": 0.18115,
    "h": 338.3
  },
  "luminance": 0.13547
}

Semantic roles & 50–950 ramp

primary

#AC3791

secondary

#7DC28D

accent

#DB6E4D

background

#FCF7FA

surface

#F9EEF5

border

#D2C9CF

text

#140910

muted

#827B7F

Preview Lab

Preview with #AC3791

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →