#AC3727#AC3727
#AC3727 is a mid, vivid red. Relative luminance 0.117; OKLCH L 50.6% C 0.156 H 30.8°. Best body text is #FFFFFF at 6.31:1 contrast (WCAG AA passes).
Color values
| HEX | #AC3727 |
|---|---|
| RGB | rgb(172, 55, 39) |
| HSL | hsl(7, 63%, 41%) |
| HSV | hsv(7, 77%, 67%) |
| CMYK | cmyk(0%, 68%, 77.3%, 32.5%) |
| CIE-LAB | lab(40.66, 46.84, 36.09) |
| CIE-LCH | lch(40.66, 59.13, 37.61°) |
| OKLab | oklab(50.63% 0.1336 0.0797) |
| OKLCH | oklch(50.63% 0.156 30.8) |
| XYZ | xyz(18.7478, 11.6523, 3.1810) |
| Luminance | 0.1165 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 2.56
Brownish Red
#9E3623
ΔE00 2.93
Firebrick
#B22222
ΔE00 3.47
Brown
#A52A2A
ΔE00 4.61
Rusty Red
#AF2F0D
ΔE00 4.82
Scarlet
#BE0119
ΔE00 5.20
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC3727 #279CAC
analogous
#AC275A #AC3727 #AC7A27
triadic
#AC3727 #27AC37 #3727AC
tetradic
#AC3727 #5AAC27 #279CAC #7A27AC
square
#AC3727 #5AAC27 #279CAC #7A27AC
split-complementary
#AC3727 #27AC7A #275AAC
monochromatic
#481710 #7A271C #AC3727 #D34F3D #DE7C6F
Accessibility & contrast
On white
6.31
#AC3727 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.33
#AC3727 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC3727
6.31:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC3727 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC3727 | 1.00 | 6.31 | 3.33 | 6.31 |
| #FFFFFF | 6.31 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.33 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.31 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#595024
Deuteranopia (green-blind)
#766923
Tritanopia (blue-blind)
#BD1234
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #ac3727; /* rgb */ color: rgb(172, 55, 39); /* oklch */ color: oklch(50.6% 0.156 30.8);
Tailwind
colors: {
custom: {
50: '#cd7462',
500: '#ac3727',
950: '#000000',
},
}SCSS
$custom: #ac3727; $custom-light: #cd7462; $custom-dark: #000000;
JSON
{
"hex": "#ac3727",
"rgb": {
"r": 172,
"g": 55,
"b": 39
},
"hsl": {
"h": 7.218,
"s": 63.033,
"l": 41.373
},
"oklch": {
"l": 0.50634,
"c": 0.15558,
"h": 30.8
},
"luminance": 0.1165
}Semantic roles & 50–950 ramp
primary
#AC3727
secondary
#6ABAC5
accent
#D2E642
background
#FDF7F5
surface
#FBEDEA
border
#D4C8C6
text
#150905
muted
#837B79