#AC3723#AC3723
#AC3723 is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.6% C 0.156 H 32.2°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).
Color values
| HEX | #AC3723 |
|---|---|
| RGB | rgb(172, 55, 35) |
| HSL | hsl(9, 66%, 41%) |
| HSV | hsv(9, 80%, 67%) |
| CMYK | cmyk(0%, 68%, 79.7%, 32.5%) |
| CIE-LAB | lab(40.62, 46.69, 38.23) |
| CIE-LCH | lch(40.62, 60.34, 39.31°) |
| OKLab | oklab(50.59% 0.1324 0.0832) |
| OKLCH | oklch(50.59% 0.156 32.2) |
| XYZ | xyz(18.6849, 11.6272, 2.8502) |
| Luminance | 0.1162 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 2.47
Brownish Red
#9E3623
ΔE00 2.87
Rusty Red
#AF2F0D
ΔE00 3.74
Firebrick
#B22222
ΔE00 4.16
Rust Red
#AA2704
ΔE00 4.71
Brown
#A52A2A
ΔE00 5.53
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC3723 #2398AC
analogous
#AC2353 #AC3723 #AC7B23
triadic
#AC3723 #23AC37 #3723AC
tetradic
#AC3723 #53AC23 #2398AC #7B23AC
square
#AC3723 #53AC23 #2398AC #7B23AC
split-complementary
#AC3723 #23AC7B #2353AC
monochromatic
#46160E #792719 #AC3723 #D64D36 #E07A69
Accessibility & contrast
On white
6.32
#AC3723 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.32
#AC3723 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC3723
6.32:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC3723 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC3723 | 1.00 | 6.32 | 3.32 | 6.32 |
| #FFFFFF | 6.32 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.32 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.32 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#594F20
Deuteranopia (green-blind)
#76691E
Tritanopia (blue-blind)
#BE1133
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #ac3723; /* rgb */ color: rgb(172, 55, 35); /* oklch */ color: oklch(50.6% 0.156 32.2);
Tailwind
colors: {
custom: {
50: '#cd745f',
500: '#ac3723',
950: '#000000',
},
}SCSS
$custom: #ac3723; $custom-light: #cd745f; $custom-dark: #000000;
JSON
{
"hex": "#ac3723",
"rgb": {
"r": 172,
"g": 55,
"b": 35
},
"hsl": {
"h": 8.759,
"s": 66.184,
"l": 40.588
},
"oklch": {
"l": 0.5059,
"c": 0.15633,
"h": 32.2
},
"luminance": 0.11624
}Semantic roles & 50–950 ramp
primary
#AC3723
secondary
#64B8C6
accent
#D0E93F
background
#FDF7F5
surface
#FBEDE9
border
#D4C8C5
text
#150905
muted
#837B79