#AC369D#AC369D
#AC369D is a mid, vivid purple. Relative luminance 0.138; OKLCH L 54.2% C 0.191 H 333.4°. Best body text is #FFFFFF at 5.57:1 contrast (WCAG AA passes).
Color values
| HEX | #AC369D |
|---|---|
| RGB | rgb(172, 54, 157) |
| HSL | hsl(308, 52%, 44%) |
| HSV | hsv(308, 69%, 67%) |
| CMYK | cmyk(0%, 68.6%, 8.7%, 32.5%) |
| CIE-LAB | lab(44.01, 59.19, -31.25) |
| CIE-LCH | lch(44.01, 66.93, 332.17°) |
| OKLab | oklab(54.24% 0.171 -0.0856) |
| OKLCH | oklch(54.24% 0.191 333.4) |
| XYZ | xyz(24.4184, 13.8453, 33.2781) |
| Luminance | 0.1384 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 2.31
Medium Purple
#9E43A2
ΔE00 3.40
Warm Purple
#952E8F
ΔE00 5.26
Barney
#AC1DB8
ΔE00 5.83
Barney Purple
#A00498
ΔE00 6.39
Purply
#983FB2
ΔE00 6.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC369D #36AC45
analogous
#8036AC #AC369D #AC3662
triadic
#AC369D #9DAC36 #369DAC
tetradic
#AC369D #AC8036 #36AC45 #3662AC
square
#AC369D #AC8036 #36AC45 #3662AC
split-complementary
#AC369D #62AC36 #36AC80
monochromatic
#4F1948 #7D2772 #AC369D #CA55BB #D884CE
Accessibility & contrast
On white
5.57
#AC369D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.77
#AC369D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC369D
5.57:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC369D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC369D | 1.00 | 5.57 | 3.77 | 5.57 |
| #FFFFFF | 5.57 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.77 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.57 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#335DA0
Deuteranopia (green-blind)
#5C6E9A
Tritanopia (blue-blind)
#B44065
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #ac369d; /* rgb */ color: rgb(172, 54, 157); /* oklch */ color: oklch(54.2% 0.191 333.4);
Tailwind
colors: {
custom: {
50: '#c877ba',
500: '#ac369d',
950: '#000000',
},
}SCSS
$custom: #ac369d; $custom-light: #c877ba; $custom-dark: #000000;
JSON
{
"hex": "#ac369d",
"rgb": {
"r": 172,
"g": 54,
"b": 157
},
"hsl": {
"h": 307.627,
"s": 52.212,
"l": 44.314
},
"oklch": {
"l": 0.54242,
"c": 0.1912,
"h": 333.4
},
"luminance": 0.13843
}Semantic roles & 50–950 ramp
primary
#AC369D
secondary
#7CC285
accent
#DC5E4C
background
#FCF7FB
surface
#F9EEF6
border
#D2C9D0
text
#140911
muted
#827B80