#AC343E#AC343E
#AC343E is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.6% C 0.155 H 20.1°. Best body text is #FFFFFF at 6.34:1 contrast (WCAG AA passes).
Color values
| HEX | #AC343E |
|---|---|
| RGB | rgb(172, 52, 62) |
| HSL | hsl(355, 54%, 44%) |
| HSV | hsv(355, 70%, 67%) |
| CMYK | cmyk(0%, 69.8%, 64%, 32.5%) |
| CIE-LAB | lab(40.54, 49.24, 22.29) |
| CIE-LCH | lch(40.54, 54.05, 24.36°) |
| OKLab | oklab(50.65% 0.146 0.0534) |
| OKLCH | oklch(50.65% 0.155 20.1) |
| XYZ | xyz(19.1127, 11.5772, 5.7847) |
| Luminance | 0.1157 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 4.44
Rouge
#AB1239
ΔE00 4.87
Rose Red
#BE013C
ΔE00 4.90
Dull Red
#BB3F3F
ΔE00 4.92
Lipstick Red
#C0022F
ΔE00 5.02
Brown
#A52A2A
ΔE00 5.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC343E #34ACA2
analogous
#AC347A #AC343E #AC6634
triadic
#AC343E #3EAC34 #343EAC
tetradic
#AC343E #7AAC34 #34ACA2 #6634AC
square
#AC343E #7AAC34 #34ACA2 #6634AC
split-complementary
#AC343E #34AC66 #347AAC
monochromatic
#4E181C #7D262D #AC343E #CB525C #D98189
Accessibility & contrast
On white
6.34
#AC343E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.31
#AC343E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC343E
6.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC343E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC343E | 1.00 | 6.34 | 3.31 | 6.34 |
| #FFFFFF | 6.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.31 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544F3E
Deuteranopia (green-blind)
#73693B
Tritanopia (blue-blind)
#BD1339
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #ac343e; /* rgb */ color: rgb(172, 52, 62); /* oklch */ color: oklch(50.6% 0.155 20.1);
Tailwind
colors: {
custom: {
50: '#cc7373',
500: '#ac343e',
950: '#000000',
},
}SCSS
$custom: #ac343e; $custom-light: #cc7373; $custom-dark: #000000;
JSON
{
"hex": "#ac343e",
"rgb": {
"r": 172,
"g": 52,
"b": 62
},
"hsl": {
"h": 355,
"s": 53.571,
"l": 43.922
},
"oklch": {
"l": 0.50647,
"c": 0.15543,
"h": 20.1
},
"luminance": 0.11574
}Semantic roles & 50–950 ramp
primary
#AC343E
secondary
#79C2BC
accent
#DDD14B
background
#FDF7F6
surface
#FAEDEC
border
#D3C8C7
text
#150908
muted
#837B7B