#AC314A#AC314A
#AC314A is a mid, vivid red. Relative luminance 0.115; OKLCH L 50.6% C 0.159 H 13.2°. Best body text is #FFFFFF at 6.38:1 contrast (WCAG AA passes).
Color values
| HEX | #AC314A |
|---|---|
| RGB | rgb(172, 49, 74) |
| HSL | hsl(348, 56%, 43%) |
| HSV | hsv(348, 72%, 67%) |
| CMYK | cmyk(0%, 71.5%, 57%, 32.5%) |
| CIE-LAB | lab(40.35, 51.24, 14.56) |
| CIE-LCH | lch(40.35, 53.27, 15.86°) |
| OKLab | oklab(50.59% 0.1545 0.0363) |
| OKLCH | oklch(50.59% 0.159 13.2) |
| XYZ | xyz(19.3494, 11.4644, 7.6712) |
| Luminance | 0.1146 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.38
Light Burgundy
#A8415B
ΔE00 4.63
Rose Red
#BE013C
ΔE00 4.91
Raspberry (survey)
#B00149
ΔE00 4.93
Light Maroon
#A24857
ΔE00 4.94
Purplish Red
#B0054B
ΔE00 5.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC314A #31AC93
analogous
#AC3187 #AC314A #AC5531
triadic
#AC314A #4AAC31 #314AAC
tetradic
#AC314A #87AC31 #31AC93 #5531AC
square
#AC314A #87AC31 #31AC93 #5531AC
split-complementary
#AC314A #31AC55 #3187AC
monochromatic
#4D1621 #7C2336 #AC314A #CC4E67 #DA7D90
Accessibility & contrast
On white
6.38
#AC314A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.29
#AC314A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC314A
6.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC314A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC314A | 1.00 | 6.38 | 3.29 | 6.38 |
| #FFFFFF | 6.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.29 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#504F4A
Deuteranopia (green-blind)
#706847
Tritanopia (blue-blind)
#BC133B
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ac314a; /* rgb */ color: rgb(172, 49, 74); /* oklch */ color: oklch(50.6% 0.159 13.2);
Tailwind
colors: {
custom: {
50: '#cb727c',
500: '#ac314a',
950: '#000000',
},
}SCSS
$custom: #ac314a; $custom-light: #cb727c; $custom-dark: #000000;
JSON
{
"hex": "#ac314a",
"rgb": {
"r": 172,
"g": 49,
"b": 74
},
"hsl": {
"h": 347.805,
"s": 55.656,
"l": 43.333
},
"oklch": {
"l": 0.50588,
"c": 0.1587,
"h": 13.2
},
"luminance": 0.11462
}Semantic roles & 50–950 ramp
primary
#AC314A
secondary
#76C3B3
accent
#DFC049
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#140809
muted
#837B7B