#AC311D#AC311D
#AC311D is a mid, vivid red. Relative luminance 0.111; OKLCH L 49.9% C 0.163 H 31.9°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).
Color values
| HEX | #AC311D |
|---|---|
| RGB | rgb(172, 49, 29) |
| HSL | hsl(8, 71%, 39%) |
| HSV | hsv(8, 83%, 67%) |
| CMYK | cmyk(0%, 71.5%, 83.1%, 32.5%) |
| CIE-LAB | lab(39.68, 48.91, 40.46) |
| CIE-LCH | lch(39.68, 63.48, 39.60°) |
| OKLab | oklab(49.87% 0.1381 0.0861) |
| OKLCH | oklch(49.87% 0.163 31.9) |
| XYZ | xyz(18.3355, 11.0588, 2.3313) |
| Luminance | 0.1106 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 2.52
Brownish Red
#9E3623
ΔE00 2.89
Rusty Red
#AF2F0D
ΔE00 3.10
Rust Red
#AA2704
ΔE00 3.77
Firebrick
#B22222
ΔE00 3.90
Burnt Red
#9F2305
ΔE00 4.63
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC311D #1D98AC
analogous
#AC1D50 #AC311D #AC791D
triadic
#AC311D #1DAC31 #311DAC
tetradic
#AC311D #50AC1D #1D98AC #791DAC
square
#AC311D #50AC1D #1D98AC #791DAC
split-complementary
#AC311D #1DAC79 #1D50AC
monochromatic
#43130B #782214 #AC311D #DB442B #E4725F
Accessibility & contrast
On white
6.54
#AC311D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.21
#AC311D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC311D
6.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC311D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC311D | 1.00 | 6.54 | 3.21 | 6.54 |
| #FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#564C19
Deuteranopia (green-blind)
#746717
Tritanopia (blue-blind)
#BE002E
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ac311d; /* rgb */ color: rgb(172, 49, 29); /* oklch */ color: oklch(49.9% 0.163 31.9);
Tailwind
colors: {
custom: {
50: '#ce715b',
500: '#ac311d',
950: '#000000',
},
}SCSS
$custom: #ac311d; $custom-light: #ce715b; $custom-dark: #000000;
JSON
{
"hex": "#ac311d",
"rgb": {
"r": 172,
"g": 49,
"b": 29
},
"hsl": {
"h": 8.392,
"s": 71.144,
"l": 39.412
},
"oklch": {
"l": 0.4987,
"c": 0.16273,
"h": 31.9
},
"luminance": 0.11056
}Semantic roles & 50–950 ramp
primary
#AC311D
secondary
#5CB9C8
accent
#D5EE3A
background
#FDF7F5
surface
#FBEDE9
border
#D4C8C5
text
#150804
muted
#837B79