#AC309C#AC309C
#AC309C is a mid, vivid purple. Relative luminance 0.133; OKLCH L 53.6% C 0.198 H 333.7°. Best body text is #FFFFFF at 5.74:1 contrast (WCAG AA passes).
Color values
| HEX | #AC309C |
|---|---|
| RGB | rgb(172, 48, 156) |
| HSL | hsl(308, 56%, 43%) |
| HSV | hsv(308, 72%, 67%) |
| CMYK | cmyk(0%, 72.1%, 9.3%, 32.5%) |
| CIE-LAB | lab(43.19, 61.20, -31.94) |
| CIE-LCH | lch(43.19, 69.03, 332.44°) |
| OKLab | oklab(53.64% 0.1773 -0.0875) |
| OKLCH | oklch(53.64% 0.198 333.7) |
| XYZ | xyz(24.0711, 13.2869, 32.7429) |
| Luminance | 0.1328 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 3.02
Medium Purple
#9E43A2
ΔE00 3.87
Warm Purple
#952E8F
ΔE00 4.73
Barney
#AC1DB8
ΔE00 5.49
Barney Purple
#A00498
ΔE00 5.53
Purply
#983FB2
ΔE00 6.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC309C #30AC40
analogous
#7E30AC #AC309C #AC305E
triadic
#AC309C #9CAC30 #309CAC
tetradic
#AC309C #AC7E30 #30AC40 #305EAC
square
#AC309C #AC7E30 #30AC40 #305EAC
split-complementary
#AC309C #5EAC30 #30AC7E
monochromatic
#4C1545 #7C2371 #AC309C #CD4CBC #DA7CCE
Accessibility & contrast
On white
5.74
#AC309C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.66
#AC309C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC309C
5.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC309C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC309C | 1.00 | 5.74 | 3.66 | 5.74 |
| #FFFFFF | 5.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.66 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D5B9F
Deuteranopia (green-blind)
#5A6C99
Tritanopia (blue-blind)
#B43B62
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #ac309c; /* rgb */ color: rgb(172, 48, 156); /* oklch */ color: oklch(53.6% 0.198 333.7);
Tailwind
colors: {
custom: {
50: '#c874b9',
500: '#ac309c',
950: '#000000',
},
}SCSS
$custom: #ac309c; $custom-light: #c874b9; $custom-dark: #000000;
JSON
{
"hex": "#ac309c",
"rgb": {
"r": 172,
"g": 48,
"b": 156
},
"hsl": {
"h": 307.742,
"s": 56.364,
"l": 43.137
},
"oklch": {
"l": 0.53635,
"c": 0.19766,
"h": 333.7
},
"luminance": 0.13285
}Semantic roles & 50–950 ramp
primary
#AC309C
secondary
#75C37F
accent
#E05C48
background
#FCF7FB
surface
#F9EDF6
border
#D2C8D0
text
#140911
muted
#827B80