#AC304B#AC304B

#AC304B is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.160 H 12.5°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#AC304B
RGB	rgb(172, 48, 75)
HSL	hsl(347, 56%, 43%)
HSV	hsv(347, 72%, 67%)
CMYK	cmyk(0%, 72.1%, 56.4%, 32.5%)
CIE-LAB	lab(40.24, 51.69, 13.77)
CIE-LCH	lch(40.24, 53.49, 14.92°)
OKLab	oklab(50.51% 0.1561 0.0345)
OKLCH	oklch(50.51% 0.16 12.5)
XYZ	xyz(19.3420, 11.3953, 7.8362)
Luminance	0.1139 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC304B #30AC91

analogous

#AC3089 #AC304B #AC5330

triadic

#AC304B #4BAC30 #304BAC

tetradic

#AC304B #89AC30 #30AC91 #5330AC

square

#AC304B #89AC30 #30AC91 #5330AC

split-complementary

#AC304B #30AC53 #3089AC

monochromatic

#4C1521 #7C2336 #AC304B #CD4C68 #DA7C91

Accessibility & contrast

On white

6.41

#AC304B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#AC304B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC304B

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC304B	#FFFFFF	#000000	##FFFFFF
##AC304B	1.00	6.41	3.28	6.41
#FFFFFF	6.41	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504F4B

Deuteranopia (green-blind)

#706848

Tritanopia (blue-blind)

#BC113B

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #ac304b;
/* rgb */ color: rgb(172, 48, 75);
/* oklch */ color: oklch(50.5% 0.160 12.5);

Tailwind

colors: {
  custom: {
    50: '#cb727d',
    500: '#ac304b',
    950: '#000000',
  },
}

SCSS

$custom: #ac304b;
$custom-light: #cb727d;
$custom-dark: #000000;

JSON

{
  "hex": "#ac304b",
  "rgb": {
    "r": 172,
    "g": 48,
    "b": 75
  },
  "hsl": {
    "h": 346.935,
    "s": 56.364,
    "l": 43.137
  },
  "oklch": {
    "l": 0.50511,
    "c": 0.15986,
    "h": 12.5
  },
  "luminance": 0.11393
}

Semantic roles & 50–950 ramp

primary

#AC304B

secondary

#75C3B2

accent

#E0BF48

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#140809

muted

#837B7B

Preview Lab

Preview with #AC304B

Body copy rendered with the generated semantic roles for this colour.

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