#AC3044#AC3044
#AC3044 is a mid, vivid red. Relative luminance 0.113; OKLCH L 50.4% C 0.159 H 16.0°. Best body text is #FFFFFF at 6.44:1 contrast (WCAG AA passes).
Color values
| HEX | #AC3044 |
|---|---|
| RGB | rgb(172, 48, 68) |
| HSL | hsl(350, 56%, 43%) |
| HSV | hsv(350, 72%, 67%) |
| CMYK | cmyk(0%, 72.1%, 60.5%, 32.5%) |
| CIE-LAB | lab(40.09, 51.18, 17.97) |
| CIE-LCH | lch(40.09, 54.25, 19.35°) |
| OKLab | oklab(50.35% 0.1533 0.044) |
| OKLCH | oklch(50.35% 0.159 16) |
| XYZ | xyz(19.1155, 11.3046, 6.6432) |
| Luminance | 0.1130 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.61
Rose Red
#BE013C
ΔE00 4.10
Cardinal
#C41E3A
ΔE00 5.41
Ruby
#CA0147
ΔE00 5.44
Light Maroon
#A24857
ΔE00 5.82
Raspberry (survey)
#B00149
ΔE00 6.06
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC3044 #30AC98
analogous
#AC3082 #AC3044 #AC5A30
triadic
#AC3044 #44AC30 #3044AC
tetradic
#AC3044 #82AC30 #30AC98 #5A30AC
square
#AC3044 #82AC30 #30AC98 #5A30AC
split-complementary
#AC3044 #30AC5A #3082AC
monochromatic
#4C151E #7C2331 #AC3044 #CD4C61 #DA7C8B
Accessibility & contrast
On white
6.44
#AC3044 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.26
#AC3044 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC3044
6.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC3044 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC3044 | 1.00 | 6.44 | 3.26 | 6.44 |
| #FFFFFF | 6.44 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.26 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.44 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#514E44
Deuteranopia (green-blind)
#716841
Tritanopia (blue-blind)
#BC0C38
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ac3044; /* rgb */ color: rgb(172, 48, 68); /* oklch */ color: oklch(50.4% 0.159 16.0);
Tailwind
colors: {
custom: {
50: '#cb7277',
500: '#ac3044',
950: '#000000',
},
}SCSS
$custom: #ac3044; $custom-light: #cb7277; $custom-dark: #000000;
JSON
{
"hex": "#ac3044",
"rgb": {
"r": 172,
"g": 48,
"b": 68
},
"hsl": {
"h": 350.323,
"s": 56.364,
"l": 43.137
},
"oklch": {
"l": 0.50351,
"c": 0.15949,
"h": 16
},
"luminance": 0.11302
}Semantic roles & 50–950 ramp
primary
#AC3044
secondary
#75C3B6
accent
#E0C748
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150808
muted
#837B7B