#AC3040#AC3040

#AC3040 is a mid, vivid red. Relative luminance 0.113; OKLCH L 50.3% C 0.159 H 18.0°. Best body text is #FFFFFF at 6.46:1 contrast (WCAG AA passes).

Color values

HEX	#AC3040
RGB	rgb(172, 48, 64)
HSL	hsl(352, 56%, 43%)
HSV	hsv(352, 72%, 67%)
CMYK	cmyk(0%, 72.1%, 62.8%, 32.5%)
CIE-LAB	lab(40.01, 50.92, 20.37)
CIE-LCH	lch(40.01, 54.84, 21.80°)
OKLab	oklab(50.27% 0.1517 0.0492)
OKLCH	oklch(50.27% 0.159 18)
XYZ	xyz(18.9976, 11.2575, 6.0221)
Luminance	0.1125 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC3040 #30AC9C

analogous

#AC307E #AC3040 #AC5E30

triadic

#AC3040 #40AC30 #3040AC

tetradic

#AC3040 #7EAC30 #30AC9C #5E30AC

square

#AC3040 #7EAC30 #30AC9C #5E30AC

split-complementary

#AC3040 #30AC5E #307EAC

monochromatic

#4C151C #7C232E #AC3040 #CD4C5D #DA7C88

Accessibility & contrast

On white

6.46

#AC3040 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.25

#AC3040 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC3040

6.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC3040	#FFFFFF	#000000	##FFFFFF
##AC3040	1.00	6.46	3.25	6.46
#FFFFFF	6.46	1.00	21.00	1.00
#000000	3.25	21.00	1.00	21.00
##FFFFFF	6.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524E40

Deuteranopia (green-blind)

#71683D

Tritanopia (blue-blind)

#BD0937

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ac3040;
/* rgb */ color: rgb(172, 48, 64);
/* oklch */ color: oklch(50.3% 0.159 18.0);

Tailwind

colors: {
  custom: {
    50: '#cc7174',
    500: '#ac3040',
    950: '#000000',
  },
}

SCSS

$custom: #ac3040;
$custom-light: #cc7174;
$custom-dark: #000000;

JSON

{
  "hex": "#ac3040",
  "rgb": {
    "r": 172,
    "g": 48,
    "b": 64
  },
  "hsl": {
    "h": 352.258,
    "s": 56.364,
    "l": 43.137
  },
  "oklch": {
    "l": 0.50268,
    "c": 0.15948,
    "h": 18
  },
  "luminance": 0.11255
}

Semantic roles & 50–950 ramp

primary

#AC3040

secondary

#75C3B9

accent

#E0CC48

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150808

muted

#837B7B

Preview Lab

Preview with #AC3040

Body copy rendered with the generated semantic roles for this colour.

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