#AC303D#AC303D
#AC303D is a mid, vivid red. Relative luminance 0.112; OKLCH L 50.2% C 0.160 H 19.4°. Best body text is #FFFFFF at 6.47:1 contrast (WCAG AA passes).
Color values
| HEX | #AC303D |
|---|---|
| RGB | rgb(172, 48, 61) |
| HSL | hsl(354, 56%, 43%) |
| HSV | hsv(354, 72%, 67%) |
| CMYK | cmyk(0%, 72.1%, 64.5%, 32.5%) |
| CIE-LAB | lab(39.96, 50.73, 22.17) |
| CIE-LCH | lch(39.96, 55.36, 23.60°) |
| OKLab | oklab(50.21% 0.1505 0.053) |
| OKLCH | oklch(50.21% 0.16 19.4) |
| XYZ | xyz(18.9145, 11.2242, 5.5845) |
| Luminance | 0.1122 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.12
Rose Red
#BE013C
ΔE00 4.35
Cardinal
#C41E3A
ΔE00 4.40
Lipstick Red
#C0022F
ΔE00 4.79
Brown
#A52A2A
ΔE00 5.13
Dull Red
#BB3F3F
ΔE00 5.53
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC303D #30AC9F
analogous
#AC307B #AC303D #AC6130
triadic
#AC303D #3DAC30 #303DAC
tetradic
#AC303D #7BAC30 #30AC9F #6130AC
square
#AC303D #7BAC30 #30AC9F #6130AC
split-complementary
#AC303D #30AC61 #307BAC
monochromatic
#4C151B #7C232C #AC303D #CD4C5A #DA7C86
Accessibility & contrast
On white
6.47
#AC303D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.24
#AC303D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC303D
6.47:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC303D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC303D | 1.00 | 6.47 | 3.24 | 6.47 |
| #FFFFFF | 6.47 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.24 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.47 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#524D3D
Deuteranopia (green-blind)
#716839
Tritanopia (blue-blind)
#BD0736
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ac303d; /* rgb */ color: rgb(172, 48, 61); /* oklch */ color: oklch(50.2% 0.160 19.4);
Tailwind
colors: {
custom: {
50: '#cc7172',
500: '#ac303d',
950: '#000000',
},
}SCSS
$custom: #ac303d; $custom-light: #cc7172; $custom-dark: #000000;
JSON
{
"hex": "#ac303d",
"rgb": {
"r": 172,
"g": 48,
"b": 61
},
"hsl": {
"h": 353.71,
"s": 56.364,
"l": 43.137
},
"oklch": {
"l": 0.50209,
"c": 0.15956,
"h": 19.4
},
"luminance": 0.11221
}Semantic roles & 50–950 ramp
primary
#AC303D
secondary
#75C3BB
accent
#E0D048
background
#FDF7F6
surface
#FAEDEC
border
#D3C8C7
text
#150808
muted
#837B7B