#AC303B#AC303B
#AC303B is a mid, vivid red. Relative luminance 0.112; OKLCH L 50.2% C 0.160 H 20.4°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).
Color values
| HEX | #AC303B |
|---|---|
| RGB | rgb(172, 48, 59) |
| HSL | hsl(355, 56%, 43%) |
| HSV | hsv(355, 72%, 67%) |
| CMYK | cmyk(0%, 72.1%, 65.7%, 32.5%) |
| CIE-LAB | lab(39.92, 50.61, 23.36) |
| CIE-LCH | lch(39.92, 55.74, 24.78°) |
| OKLab | oklab(50.17% 0.1497 0.0555) |
| OKLCH | oklch(50.17% 0.16 20.4) |
| XYZ | xyz(18.8616, 11.2031, 5.3061) |
| Luminance | 0.1120 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 4.31
Rouge
#AB1239
ΔE00 4.49
Lipstick Red
#C0022F
ΔE00 4.51
Brown
#A52A2A
ΔE00 4.52
Rose Red
#BE013C
ΔE00 4.65
Dull Red
#BB3F3F
ΔE00 5.21
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC303B #30ACA1
analogous
#AC3079 #AC303B #AC6330
triadic
#AC303B #3BAC30 #303BAC
tetradic
#AC303B #79AC30 #30ACA1 #6330AC
square
#AC303B #79AC30 #30ACA1 #6330AC
split-complementary
#AC303B #30AC63 #3079AC
monochromatic
#4C151A #7C232B #AC303B #CD4C58 #DA7C84
Accessibility & contrast
On white
6.48
#AC303B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.24
#AC303B on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC303B
6.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC303B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC303B | 1.00 | 6.48 | 3.24 | 6.48 |
| #FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.24 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#524D3A
Deuteranopia (green-blind)
#726837
Tritanopia (blue-blind)
#BD0535
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ac303b; /* rgb */ color: rgb(172, 48, 59); /* oklch */ color: oklch(50.2% 0.160 20.4);
Tailwind
colors: {
custom: {
50: '#cc7170',
500: '#ac303b',
950: '#000000',
},
}SCSS
$custom: #ac303b; $custom-light: #cc7170; $custom-dark: #000000;
JSON
{
"hex": "#ac303b",
"rgb": {
"r": 172,
"g": 48,
"b": 59
},
"hsl": {
"h": 354.677,
"s": 56.364,
"l": 43.137
},
"oklch": {
"l": 0.50171,
"c": 0.15967,
"h": 20.4
},
"luminance": 0.112
}Semantic roles & 50–950 ramp
primary
#AC303B
secondary
#75C3BC
accent
#E0D248
background
#FDF7F6
surface
#FAEDEC
border
#D3C8C7
text
#150807
muted
#837B7A