#AC2939#AC2939
#AC2939 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.166 H 19.5°. Best body text is #FFFFFF at 6.71:1 contrast (WCAG AA passes).
Color values
| HEX | #AC2939 |
|---|---|
| RGB | rgb(172, 41, 57) |
| HSL | hsl(353, 62%, 42%) |
| HSV | hsv(353, 76%, 67%) |
| CMYK | cmyk(0%, 76.2%, 66.9%, 32.5%) |
| CIE-LAB | lab(38.99, 52.97, 23.43) |
| CIE-LCH | lch(38.99, 57.92, 23.86°) |
| OKLab | oklab(49.47% 0.1568 0.0554) |
| OKLCH | oklch(49.47% 0.166 19.5) |
| XYZ | xyz(18.5467, 10.6547, 4.9501) |
| Luminance | 0.1065 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.43
Rose Red
#BE013C
ΔE00 3.96
Lipstick Red
#C0022F
ΔE00 4.23
Cardinal
#C41E3A
ΔE00 4.41
Brown
#A52A2A
ΔE00 4.69
Dull Red
#BB3F3F
ΔE00 6.17
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC2939 #29AC9C
analogous
#AC297B #AC2939 #AC5B29
triadic
#AC2939 #39AC29 #2939AC
tetradic
#AC2939 #7BAC29 #29AC9C #5B29AC
square
#AC2939 #7BAC29 #29AC9C #5B29AC
split-complementary
#AC2939 #29AC5B #297BAC
monochromatic
#491118 #7B1D29 #AC2939 #D24152 #DD727F
Accessibility & contrast
On white
6.71
#AC2939 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.13
#AC2939 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC2939
6.71:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC2939 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC2939 | 1.00 | 6.71 | 3.13 | 6.71 |
| #FFFFFF | 6.71 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.13 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.71 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F4A39
Deuteranopia (green-blind)
#706635
Tritanopia (blue-blind)
#BD0030
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ac2939; /* rgb */ color: rgb(172, 41, 57); /* oklch */ color: oklch(49.5% 0.166 19.5);
Tailwind
colors: {
custom: {
50: '#cc6e6f',
500: '#ac2939',
950: '#000000',
},
}SCSS
$custom: #ac2939; $custom-light: #cc6e6f; $custom-dark: #000000;
JSON
{
"hex": "#ac2939",
"rgb": {
"r": 172,
"g": 41,
"b": 57
},
"hsl": {
"h": 352.672,
"s": 61.502,
"l": 41.765
},
"oklch": {
"l": 0.49471,
"c": 0.16635,
"h": 19.5
},
"luminance": 0.10652
}Semantic roles & 50–950 ramp
primary
#AC2939
secondary
#6CC5BA
accent
#E5D143
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150807
muted
#837B7A