#AB4744#AB4744

#AB4744 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.0% C 0.132 H 24.4°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#AB4744
RGB	rgb(171, 71, 68)
HSL	hsl(2, 43%, 47%)
HSV	hsv(2, 60%, 67%)
CMYK	cmyk(0%, 58.5%, 60.2%, 32.9%)
CIE-LAB	lab(43.63, 40.83, 22.57)
CIE-LCH	lch(43.63, 46.65, 28.94°)
OKLab	oklab(52.97% 0.1206 0.0546)
OKLCH	oklch(52.97% 0.132 24.4)
XYZ	xyz(20.0930, 13.5843, 7.0317)
Luminance	0.1358 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AB4744 #44A8AB

analogous

#AB4474 #AB4744 #AB7B44

triadic

#AB4744 #44AB47 #4744AB

tetradic

#AB4744 #74AB44 #44A8AB #7B44AB

square

#AB4744 #74AB44 #44A8AB #7B44AB

split-complementary

#AB4744 #44AB7B #4474AB

monochromatic

#532321 #7F3533 #AB4744 #C36C69 #D59795

Accessibility & contrast

On white

5.65

#AB4744 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#AB4744 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AB4744

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AB4744	#FFFFFF	#000000	##FFFFFF
##AB4744	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605A43

Deuteranopia (green-blind)

#796F42

Tritanopia (blue-blind)

#BB3547

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ab4744;
/* rgb */ color: rgb(171, 71, 68);
/* oklch */ color: oklch(53.0% 0.132 24.4);

Tailwind

colors: {
  custom: {
    50: '#c97e78',
    500: '#ab4744',
    950: '#000000',
  },
}

SCSS

$custom: #ab4744;
$custom-light: #c97e78;
$custom-dark: #000000;

JSON

{
  "hex": "#ab4744",
  "rgb": {
    "r": 171,
    "g": 71,
    "b": 68
  },
  "hsl": {
    "h": 1.748,
    "s": 43.096,
    "l": 46.863
  },
  "oklch": {
    "l": 0.52971,
    "c": 0.13238,
    "h": 24.4
  },
  "luminance": 0.13582
}

Semantic roles & 50–950 ramp

primary

#AB4744

secondary

#8ABFC0

accent

#CFD355

background

#FDF7F7

surface

#FAEEED

border

#D3C9C8

text

#140A08

muted

#837C7B

Preview Lab

Preview with #AB4744

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →