#AB3540#AB3540

#AB3540 is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.6% C 0.153 H 19.3°. Best body text is #FFFFFF at 6.34:1 contrast (WCAG AA passes).

Color values

HEX	#AB3540
RGB	rgb(171, 53, 64)
HSL	hsl(354, 53%, 44%)
HSV	hsv(354, 69%, 67%)
CMYK	cmyk(0%, 69%, 62.6%, 32.9%)
CIE-LAB	lab(40.54, 48.64, 21.01)
CIE-LCH	lch(40.54, 52.98, 23.37°)
OKLab	oklab(50.63% 0.1446 0.0507)
OKLCH	oklch(50.63% 0.153 19.3)
XYZ	xyz(18.9950, 11.5770, 6.0839)
Luminance	0.1157 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AB3540 #35ABA0

analogous

#AB357B #AB3540 #AB6535

triadic

#AB3540 #40AB35 #3540AB

tetradic

#AB3540 #7BAB35 #35ABA0 #6535AB

square

#AB3540 #7BAB35 #35ABA0 #6535AB

split-complementary

#AB3540 #35AB65 #357BAB

monochromatic

#4E181D #7C272F #AB3540 #CA535E #D8828A

Accessibility & contrast

On white

6.34

#AB3540 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.31

#AB3540 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AB3540

6.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AB3540	#FFFFFF	#000000	##FFFFFF
##AB3540	1.00	6.34	3.31	6.34
#FFFFFF	6.34	1.00	21.00	1.00
#000000	3.31	21.00	1.00	21.00
##FFFFFF	6.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545040

Deuteranopia (green-blind)

#72693D

Tritanopia (blue-blind)

#BB173A

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ab3540;
/* rgb */ color: rgb(171, 53, 64);
/* oklch */ color: oklch(50.6% 0.153 19.3);

Tailwind

colors: {
  custom: {
    50: '#cb7474',
    500: '#ab3540',
    950: '#000000',
  },
}

SCSS

$custom: #ab3540;
$custom-light: #cb7474;
$custom-dark: #000000;

JSON

{
  "hex": "#ab3540",
  "rgb": {
    "r": 171,
    "g": 53,
    "b": 64
  },
  "hsl": {
    "h": 354.407,
    "s": 52.679,
    "l": 43.922
  },
  "oklch": {
    "l": 0.50625,
    "c": 0.1532,
    "h": 19.3
  },
  "luminance": 0.11574
}

Semantic roles & 50–950 ramp

primary

#AB3540

secondary

#7AC2BB

accent

#DCCF4C

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150908

muted

#837B7B

Preview Lab

Preview with #AB3540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →