#AB349D#AB349D
#AB349D is a mid, vivid purple. Relative luminance 0.135; OKLCH L 53.9% C 0.193 H 333.0°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).
Color values
| HEX | #AB349D |
|---|---|
| RGB | rgb(171, 52, 157) |
| HSL | hsl(307, 53%, 44%) |
| HSV | hsv(307, 70%, 67%) |
| CMYK | cmyk(0%, 69.6%, 8.2%, 32.9%) |
| CIE-LAB | lab(43.58, 59.69, -31.94) |
| CIE-LCH | lch(43.58, 67.70, 331.85°) |
| OKLab | oklab(53.9% 0.1721 -0.0875) |
| OKLCH | oklch(53.9% 0.193 333) |
| XYZ | xyz(24.1085, 13.5502, 33.2375) |
| Luminance | 0.1355 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 2.46
Medium Purple
#9E43A2
ΔE00 3.39
Warm Purple
#952E8F
ΔE00 4.89
Barney
#AC1DB8
ΔE00 5.53
Barney Purple
#A00498
ΔE00 5.93
Purply
#983FB2
ΔE00 6.22
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AB349D #34AB42
analogous
#7D34AB #AB349D #AB3461
triadic
#AB349D #9DAB34 #349DAB
tetradic
#AB349D #AB7D34 #34AB42 #3461AB
square
#AB349D #AB7D34 #34AB42 #3461AB
split-complementary
#AB349D #61AB34 #34AB7D
monochromatic
#4D1747 #7C2672 #AB349D #CA52BC #D981CE
Accessibility & contrast
On white
5.66
#AB349D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.71
#AB349D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AB349D
5.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AB349D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AB349D | 1.00 | 5.66 | 3.71 | 5.66 |
| #FFFFFF | 5.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#305CA0
Deuteranopia (green-blind)
#5A6D9A
Tritanopia (blue-blind)
#B33F64
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #ab349d; /* rgb */ color: rgb(171, 52, 157); /* oklch */ color: oklch(53.9% 0.193 333.0);
Tailwind
colors: {
custom: {
50: '#c776ba',
500: '#ab349d',
950: '#000000',
},
}SCSS
$custom: #ab349d; $custom-light: #c776ba; $custom-dark: #000000;
JSON
{
"hex": "#ab349d",
"rgb": {
"r": 171,
"g": 52,
"b": 157
},
"hsl": {
"h": 307.059,
"s": 53.363,
"l": 43.725
},
"oklch": {
"l": 0.539,
"c": 0.1931,
"h": 333
},
"luminance": 0.13548
}Semantic roles & 50–950 ramp
primary
#AB349D
secondary
#79C282
accent
#DD5C4B
background
#FCF7FB
surface
#F9EEF6
border
#D2C9D0
text
#130911
muted
#827B80