#AB2743#AB2743
#AB2743 is a mid, vivid red. Relative luminance 0.105; OKLCH L 49.3% C 0.167 H 14.3°. Best body text is #FFFFFF at 6.77:1 contrast (WCAG AA passes).
Color values
| HEX | #AB2743 |
|---|---|
| RGB | rgb(171, 39, 67) |
| HSL | hsl(347, 63%, 41%) |
| HSV | hsv(347, 77%, 67%) |
| CMYK | cmyk(0%, 77.2%, 60.8%, 32.9%) |
| CIE-LAB | lab(38.75, 53.94, 16.79) |
| CIE-LCH | lch(38.75, 56.49, 17.29°) |
| OKLab | oklab(49.32% 0.1621 0.0412) |
| OKLCH | oklch(49.32% 0.167 14.3) |
| XYZ | xyz(18.5351, 10.5169, 6.3631) |
| Luminance | 0.1051 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.55
Rose Red
#BE013C
ΔE00 3.92
Raspberry (survey)
#B00149
ΔE00 4.48
Purplish Red
#B0054B
ΔE00 4.76
Cranberry
#9E003A
ΔE00 5.08
Ruby
#CA0147
ΔE00 5.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AB2743 #27AB8F
analogous
#AB2785 #AB2743 #AB4D27
triadic
#AB2743 #43AB27 #2743AB
tetradic
#AB2743 #85AB27 #27AB8F #4D27AB
square
#AB2743 #85AB27 #27AB8F #4D27AB
split-complementary
#AB2743 #27AB4D #2785AB
monochromatic
#47101C #791C2F #AB2743 #D33D5C #DE6E86
Accessibility & contrast
On white
6.77
#AB2743 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.10
#AB2743 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AB2743
6.77:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AB2743 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AB2743 | 1.00 | 6.77 | 3.10 | 6.77 |
| #FFFFFF | 6.77 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.10 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.77 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4A43
Deuteranopia (green-blind)
#6D653F
Tritanopia (blue-blind)
#BB0033
Achromatopsia (no color)
#5B5B5B
Design tokens & code
CSS
--color: #ab2743; /* rgb */ color: rgb(171, 39, 67); /* oklch */ color: oklch(49.3% 0.167 14.3);
Tailwind
colors: {
custom: {
50: '#cb6d76',
500: '#ab2743',
950: '#000000',
},
}SCSS
$custom: #ab2743; $custom-light: #cb6d76; $custom-dark: #000000;
JSON
{
"hex": "#ab2743",
"rgb": {
"r": 171,
"g": 39,
"b": 67
},
"hsl": {
"h": 347.273,
"s": 62.857,
"l": 41.176
},
"oklch": {
"l": 0.4932,
"c": 0.16724,
"h": 14.3
},
"luminance": 0.10514
}Semantic roles & 50–950 ramp
primary
#AB2743
secondary
#69C5B1
accent
#E6C342
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150808
muted
#837B7B