#AA4437#AA4437
#AA4437 is a mid, vivid red. Relative luminance 0.130; OKLCH L 52.2% C 0.137 H 29.7°. Best body text is #FFFFFF at 5.85:1 contrast (WCAG AA passes).
Color values
| HEX | #AA4437 |
|---|---|
| RGB | rgb(170, 68, 55) |
| HSL | hsl(7, 51%, 44%) |
| HSV | hsv(7, 68%, 67%) |
| CMYK | cmyk(0%, 60%, 67.6%, 33.3%) |
| CIE-LAB | lab(42.70, 41.05, 29.13) |
| CIE-LCH | lch(42.70, 50.33, 35.36°) |
| OKLab | oklab(52.17% 0.119 0.0679) |
| OKLCH | oklch(52.17% 0.137 29.7) |
| XYZ | xyz(19.3362, 12.9587, 5.0968) |
| Luminance | 0.1296 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 4.55
Brick
#A03623
ΔE00 4.80
Brownish Red
#9E3623
ΔE00 5.00
Brown
#A52A2A
ΔE00 5.57
Reddish
#C44240
ΔE00 5.71
Firebrick
#B22222
ΔE00 5.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AA4437 #379DAA
analogous
#AA3764 #AA4437 #AA7E37
triadic
#AA4437 #37AA44 #4437AA
tetradic
#AA4437 #64AA37 #379DAA #7E37AA
square
#AA4437 #64AA37 #379DAA #7E37AA
split-complementary
#AA4437 #37AA7E #3764AA
monochromatic
#4E1F19 #7C3228 #AA4437 #C86356 #D78E84
Accessibility & contrast
On white
5.85
#AA4437 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.59
#AA4437 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AA4437
5.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AA4437 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AA4437 | 1.00 | 5.85 | 3.59 | 5.85 |
| #FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F5735
Deuteranopia (green-blind)
#786D34
Tritanopia (blue-blind)
#BA2F41
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #aa4437; /* rgb */ color: rgb(170, 68, 55); /* oklch */ color: oklch(52.2% 0.137 29.7);
Tailwind
colors: {
custom: {
50: '#ca7c6e',
500: '#aa4437',
950: '#000000',
},
}SCSS
$custom: #aa4437; $custom-light: #ca7c6e; $custom-dark: #000000;
JSON
{
"hex": "#aa4437",
"rgb": {
"r": 170,
"g": 68,
"b": 55
},
"hsl": {
"h": 6.783,
"s": 51.111,
"l": 44.118
},
"oklch": {
"l": 0.52169,
"c": 0.137,
"h": 29.7
},
"luminance": 0.12956
}Semantic roles & 50–950 ramp
primary
#AA4437
secondary
#7CB9C1
accent
#CBDB4D
background
#FDF7F6
surface
#FAEEEC
border
#D3C9C7
text
#140A07
muted
#837C7A