#AA40B4#AA40B4

#AA40B4 is a mid, vivid purple. Relative luminance 0.155; OKLCH L 56.2% C 0.196 H 324.2°. Best body text is #FFFFFF at 5.12:1 contrast (WCAG AA passes).

Color values

HEX	#AA40B4
RGB	rgb(170, 64, 180)
HSL	hsl(295, 48%, 48%)
HSV	hsv(295, 64%, 71%)
CMYK	cmyk(5.6%, 64.4%, 0%, 29.4%)
CIE-LAB	lab(46.32, 58.61, -41.26)
CIE-LCH	lch(46.32, 71.67, 324.86°)
OKLab	oklab(56.24% 0.1588 -0.1146)
OKLCH	oklch(56.24% 0.196 324.2)
XYZ	xyz(26.6485, 15.5097, 44.7612)
Luminance	0.1551 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AA40B4 #4AB440

analogous

#7040B4 #AA40B4 #B44084

triadic

#AA40B4 #B4AA40 #40B4AA

tetradic

#AA40B4 #B47040 #4AB440 #4084B4

square

#AA40B4 #B47040 #4AB440 #4084B4

split-complementary

#AA40B4 #84B440 #40B470

monochromatic

#55205A #7F3087 #AA40B4 #C168C9 #D395D9

Accessibility & contrast

On white

5.12

#AA40B4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.10

#AA40B4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AA40B4

5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AA40B4	#FFFFFF	#000000	##FFFFFF
##AA40B4	1.00	5.12	4.10	5.12
#FFFFFF	5.12	1.00	21.00	1.00
#000000	4.10	21.00	1.00	21.00
##FFFFFF	5.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2866B7

Deuteranopia (green-blind)

#5472B1

Tritanopia (blue-blind)

#AD5274

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #aa40b4;
/* rgb */ color: rgb(170, 64, 180);
/* oklch */ color: oklch(56.2% 0.196 324.2);

Tailwind

colors: {
  custom: {
    50: '#c67ccb',
    500: '#aa40b4',
    950: '#000000',
  },
}

SCSS

$custom: #aa40b4;
$custom-light: #c67ccb;
$custom-dark: #000000;

JSON

{
  "hex": "#aa40b4",
  "rgb": {
    "r": 170,
    "g": 64,
    "b": 180
  },
  "hsl": {
    "h": 294.828,
    "s": 47.541,
    "l": 47.843
  },
  "oklch": {
    "l": 0.56243,
    "c": 0.19582,
    "h": 324.2
  },
  "luminance": 0.15508
}

Semantic roles & 50–950 ramp

primary

#AA40B4

secondary

#90C58B

accent

#D7515C

background

#FCF7FC

surface

#F8EEF8

border

#D1C9D1

text

#130A13

muted

#827C82

Preview Lab

Preview with #AA40B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →