#AA37AD#AA37AD

#AA37AD is a mid, highly saturated purple. Relative luminance 0.143; OKLCH L 54.9% C 0.201 H 326.8°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX	#AA37AD
RGB	rgb(170, 55, 173)
HSL	hsl(298, 52%, 45%)
HSV	hsv(298, 68%, 68%)
CMYK	cmyk(1.7%, 68.2%, 0%, 32.2%)
CIE-LAB	lab(44.66, 60.97, -39.78)
CIE-LCH	lch(44.66, 72.80, 326.88°)
OKLab	oklab(54.92% 0.1686 -0.1102)
OKLCH	oklch(54.92% 0.201 326.8)
XYZ	xyz(25.4861, 14.2973, 40.9443)
Luminance	0.1430 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AA37AD #3AAD37

analogous

#6F37AD #AA37AD #AD3775

triadic

#AA37AD #ADAA37 #37ADAA

tetradic

#AA37AD #AD6F37 #3AAD37 #3775AD

square

#AA37AD #AD6F37 #3AAD37 #3775AD

split-complementary

#AA37AD #75AD37 #37AD6F

monochromatic

#4F1950 #7C287F #AA37AD #C757CA #D686D8

Accessibility & contrast

On white

5.44

#AA37AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.86

#AA37AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AA37AD

5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AA37AD	#FFFFFF	#000000	##FFFFFF
##AA37AD	1.00	5.44	3.86	5.44
#FFFFFF	5.44	1.00	21.00	1.00
#000000	3.86	21.00	1.00	21.00
##FFFFFF	5.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2260B0

Deuteranopia (green-blind)

#526FAA

Tritanopia (blue-blind)

#AF496E

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #aa37ad;
/* rgb */ color: rgb(170, 55, 173);
/* oklch */ color: oklch(54.9% 0.201 326.8);

Tailwind

colors: {
  custom: {
    50: '#c778c6',
    500: '#aa37ad',
    950: '#000000',
  },
}

SCSS

$custom: #aa37ad;
$custom-light: #c778c6;
$custom-dark: #000000;

JSON

{
  "hex": "#aa37ad",
  "rgb": {
    "r": 170,
    "g": 55,
    "b": 173
  },
  "hsl": {
    "h": 298.475,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.54916,
    "c": 0.20148,
    "h": 326.8
  },
  "luminance": 0.14296
}

Semantic roles & 50–950 ramp

primary

#AA37AD

secondary

#7FC27D

accent

#DB4D50

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#130A13

muted

#827C82

Preview Lab

Preview with #AA37AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →