#AA379B#AA379B

#AA379B is a mid, vivid purple. Relative luminance 0.136; OKLCH L 53.9% C 0.187 H 333.5°. Best body text is #FFFFFF at 5.63:1 contrast (WCAG AA passes).

Color values

HEX	#AA379B
RGB	rgb(170, 55, 155)
HSL	hsl(308, 51%, 44%)
HSV	hsv(308, 68%, 67%)
CMYK	cmyk(0%, 67.6%, 8.8%, 33.3%)
CIE-LAB	lab(43.72, 57.99, -30.53)
CIE-LCH	lch(43.72, 65.54, 332.24°)
OKLab	oklab(53.94% 0.1676 -0.0835)
OKLCH	oklch(53.94% 0.187 333.5)
XYZ	xyz(23.8603, 13.6469, 32.3814)
Luminance	0.1364 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AA379B #37AA46

analogous

#8037AA #AA379B #AA3762

triadic

#AA379B #9BAA37 #379BAA

tetradic

#AA379B #AA8037 #37AA46 #3762AA

square

#AA379B #AA8037 #37AA46 #3762AA

split-complementary

#AA379B #62AA37 #37AA80

monochromatic

#4E1947 #7C2871 #AA379B #C856B9 #D784CC

Accessibility & contrast

On white

5.63

#AA379B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#AA379B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AA379B

5.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AA379B	#FFFFFF	#000000	##FFFFFF
##AA379B	1.00	5.63	3.73	5.63
#FFFFFF	5.63	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#345D9E

Deuteranopia (green-blind)

#5B6D98

Tritanopia (blue-blind)

#B24164

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #aa379b;
/* rgb */ color: rgb(170, 55, 155);
/* oklch */ color: oklch(53.9% 0.187 333.5);

Tailwind

colors: {
  custom: {
    50: '#c777b9',
    500: '#aa379b',
    950: '#000000',
  },
}

SCSS

$custom: #aa379b;
$custom-light: #c777b9;
$custom-dark: #000000;

JSON

{
  "hex": "#aa379b",
  "rgb": {
    "r": 170,
    "g": 55,
    "b": 155
  },
  "hsl": {
    "h": 307.826,
    "s": 51.111,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53938,
    "c": 0.18723,
    "h": 333.5
  },
  "luminance": 0.13645
}

Semantic roles & 50–950 ramp

primary

#AA379B

secondary

#7CC185

accent

#DB604D

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#130911

muted

#827B80

Preview Lab

Preview with #AA379B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →