#AA374D#AA374D
#AA374D is a mid, vivid red. Relative luminance 0.118; OKLCH L 51.0% C 0.150 H 13.0°. Best body text is #FFFFFF at 6.24:1 contrast (WCAG AA passes).
Color values
| HEX | #AA374D |
|---|---|
| RGB | rgb(170, 55, 77) |
| HSL | hsl(349, 51%, 44%) |
| HSV | hsv(349, 68%, 67%) |
| CMYK | cmyk(0%, 67.6%, 54.7%, 33.3%) |
| CIE-LAB | lab(40.92, 48.45, 13.39) |
| CIE-LCH | lch(40.92, 50.27, 15.45°) |
| OKLab | oklab(50.97% 0.1462 0.0337) |
| OKLCH | oklch(50.97% 0.15 13) |
| XYZ | xyz(19.2850, 11.8168, 8.2851) |
| Luminance | 0.1181 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Burgundy
#A8415B
ΔE00 3.80
Light Maroon
#A24857
ΔE00 3.89
Dark Rose
#B5485D
ΔE00 4.89
Rouge
#AB1239
ΔE00 5.34
Raspberry (survey)
#B00149
ΔE00 5.63
Purplish Red
#B0054B
ΔE00 5.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AA374D #37AA94
analogous
#AA3787 #AA374D #AA5B37
triadic
#AA374D #4DAA37 #374DAA
tetradic
#AA374D #87AA37 #37AA94 #5B37AA
square
#AA374D #87AA37 #37AA94 #5B37AA
split-complementary
#AA374D #37AA5B #3787AA
monochromatic
#4E1923 #7C2838 #AA374D #C8566C #D78494
Accessibility & contrast
On white
6.24
#AA374D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.36
#AA374D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AA374D
6.24:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AA374D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AA374D | 1.00 | 6.24 | 3.36 | 6.24 |
| #FFFFFF | 6.24 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.36 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.24 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#53524D
Deuteranopia (green-blind)
#71694A
Tritanopia (blue-blind)
#BA2140
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #aa374d; /* rgb */ color: rgb(170, 55, 77); /* oklch */ color: oklch(51.0% 0.150 13.0);
Tailwind
colors: {
custom: {
50: '#c9757e',
500: '#aa374d',
950: '#000000',
},
}SCSS
$custom: #aa374d; $custom-light: #c9757e; $custom-dark: #000000;
JSON
{
"hex": "#aa374d",
"rgb": {
"r": 170,
"g": 55,
"b": 77
},
"hsl": {
"h": 348.522,
"s": 51.111,
"l": 44.118
},
"oklch": {
"l": 0.50967,
"c": 0.15007,
"h": 13
},
"luminance": 0.11814
}Semantic roles & 50–950 ramp
primary
#AA374D
secondary
#7CC1B4
accent
#DBC04D
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#14090A
muted
#837B7C