#AA3728#AA3728

#AA3728 is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.3% C 0.153 H 30.5°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).

Color values

HEX#AA3728
RGBrgb(170, 55, 40)
HSLhsl(7, 62%, 41%)
HSVhsv(7, 76%, 67%)
CMYKcmyk(0%, 67.6%, 76.5%, 33.3%)
CIE-LABlab(40.30, 46.19, 35.04)
CIE-LCHlch(40.30, 57.97, 37.19°)
OKLaboklab(50.3% 0.132 0.0779)
OKLCHoklch(50.3% 0.153 30.5)
XYZxyz(18.3288, 11.4343, 3.2490)
Luminance0.1143 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AA3728 #289BAA
analogous
#AA285A #AA3728 #AA7828
triadic
#AA3728 #28AA37 #3728AA
tetradic
#AA3728 #5AAA28 #289BAA #7828AA
square
#AA3728 #5AAA28 #289BAA #7828AA
split-complementary
#AA3728 #28AA78 #285AAA
monochromatic
#471711 #78271C #AA3728 #D24F3E #DD7C6F

Accessibility & contrast

On white

6.39
#AA3728 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.29
#AA3728 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AA3728
6.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AA3728#FFFFFF#000000##FFFFFF
##AA37281.006.393.296.39
#FFFFFF6.391.0021.001.00
#0000003.2921.001.0021.00
##FFFFFF6.391.0021.001.00

Color blindness preview

Protanopia (red-blind)
#584F25
Deuteranopia (green-blind)
#746824
Tritanopia (blue-blind)
#BB1434
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #aa3728;
/* rgb */ color: rgb(170, 55, 40);
/* oklch */ color: oklch(50.3% 0.153 30.5);
Tailwind
colors: {
  custom: {
    50: '#cb7463',
    500: '#aa3728',
    950: '#000000',
  },
}
SCSS
$custom: #aa3728;
$custom-light: #cb7463;
$custom-dark: #000000;
JSON
{
  "hex": "#aa3728",
  "rgb": {
    "r": 170,
    "g": 55,
    "b": 40
  },
  "hsl": {
    "h": 6.923,
    "s": 61.905,
    "l": 41.176
  },
  "oklch": {
    "l": 0.50303,
    "c": 0.15324,
    "h": 30.5
  },
  "luminance": 0.11432
}

Semantic roles & 50–950 ramp

primary
#AA3728
secondary
#6ABAC4
accent
#D2E543
background
#FDF7F5
surface
#FBEDEA
border
#D4C8C6
text
#150905
muted
#837B79

Preview Lab

Preview with #AA3728

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AA3728 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva