#AA3698#AA3698

#AA3698 is a mid, vivid purple. Relative luminance 0.135; OKLCH L 53.7% C 0.186 H 334.7°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).

Color values

HEX	#AA3698
RGB	rgb(170, 54, 152)
HSL	hsl(309, 52%, 44%)
HSV	hsv(309, 68%, 67%)
CMYK	cmyk(0%, 68.2%, 10.6%, 33.3%)
CIE-LAB	lab(43.44, 57.91, -29.17)
CIE-LCH	lch(43.44, 64.84, 333.26°)
OKLab	oklab(53.69% 0.1684 -0.0796)
OKLCH	oklch(53.69% 0.186 334.7)
XYZ	xyz(23.5644, 13.4533, 31.0553)
Luminance	0.1345 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AA3698 #36AA48

analogous

#8236AA #AA3698 #AA365E

triadic

#AA3698 #98AA36 #3698AA

tetradic

#AA3698 #AA8236 #36AA48 #365EAA

square

#AA3698 #AA8236 #36AA48 #365EAA

split-complementary

#AA3698 #5EAA36 #36AA82

monochromatic

#4D1845 #7C276E #AA3698 #C954B7 #D883CA

Accessibility & contrast

On white

5.69

#AA3698 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.69

#AA3698 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AA3698

5.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AA3698	#FFFFFF	#000000	##FFFFFF
##AA3698	1.00	5.69	3.69	5.69
#FFFFFF	5.69	1.00	21.00	1.00
#000000	3.69	21.00	1.00	21.00
##FFFFFF	5.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#355C9B

Deuteranopia (green-blind)

#5C6D95

Tritanopia (blue-blind)

#B23F62

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #aa3698;
/* rgb */ color: rgb(170, 54, 152);
/* oklch */ color: oklch(53.7% 0.186 334.7);

Tailwind

colors: {
  custom: {
    50: '#c777b6',
    500: '#aa3698',
    950: '#000000',
  },
}

SCSS

$custom: #aa3698;
$custom-light: #c777b6;
$custom-dark: #000000;

JSON

{
  "hex": "#aa3698",
  "rgb": {
    "r": 170,
    "g": 54,
    "b": 152
  },
  "hsl": {
    "h": 309.31,
    "s": 51.786,
    "l": 43.922
  },
  "oklch": {
    "l": 0.53685,
    "c": 0.18625,
    "h": 334.7
  },
  "luminance": 0.13451
}

Semantic roles & 50–950 ramp

primary

#AA3698

secondary

#7BC186

accent

#DB634D

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#130911

muted

#827B80

Preview Lab

Preview with #AA3698

Body copy rendered with the generated semantic roles for this colour.

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