#AA344A#AA344A
#AA344A is a mid, vivid red. Relative luminance 0.115; OKLCH L 50.6% C 0.153 H 13.7°. Best body text is #FFFFFF at 6.37:1 contrast (WCAG AA passes).
Color values
| HEX | #AA344A |
|---|---|
| RGB | rgb(170, 52, 74) |
| HSL | hsl(349, 53%, 44%) |
| HSV | hsv(349, 69%, 67%) |
| CMYK | cmyk(0%, 69.4%, 56.5%, 33.3%) |
| CIE-LAB | lab(40.41, 49.44, 14.57) |
| CIE-LCH | lch(40.41, 51.54, 16.42°) |
| OKLab | oklab(50.56% 0.149 0.0364) |
| OKLCH | oklch(50.56% 0.153 13.7) |
| XYZ | xyz(19.0433, 11.4990, 7.6940) |
| Luminance | 0.1150 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Maroon
#A24857
ΔE00 4.53
Light Burgundy
#A8415B
ΔE00 4.54
Rouge
#AB1239
ΔE00 4.60
Rose Red
#BE013C
ΔE00 5.24
Raspberry (survey)
#B00149
ΔE00 5.43
Dark Rose
#B5485D
ΔE00 5.53
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AA344A #34AA94
analogous
#AA3485 #AA344A #AA5934
triadic
#AA344A #4AAA34 #344AAA
tetradic
#AA344A #85AA34 #34AA94 #5934AA
square
#AA344A #85AA34 #34AA94 #5934AA
split-complementary
#AA344A #34AA59 #3485AA
monochromatic
#4C1721 #7B2636 #AA344A #CA5168 #D88091
Accessibility & contrast
On white
6.37
#AA344A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.30
#AA344A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AA344A
6.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AA344A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AA344A | 1.00 | 6.37 | 3.30 | 6.37 |
| #FFFFFF | 6.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.30 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#52504A
Deuteranopia (green-blind)
#706847
Tritanopia (blue-blind)
#BA1A3D
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #aa344a; /* rgb */ color: rgb(170, 52, 74); /* oklch */ color: oklch(50.6% 0.153 13.7);
Tailwind
colors: {
custom: {
50: '#c9737c',
500: '#aa344a',
950: '#000000',
},
}SCSS
$custom: #aa344a; $custom-light: #c9737c; $custom-dark: #000000;
JSON
{
"hex": "#aa344a",
"rgb": {
"r": 170,
"g": 52,
"b": 74
},
"hsl": {
"h": 348.814,
"s": 53.153,
"l": 43.529
},
"oklch": {
"l": 0.50562,
"c": 0.15333,
"h": 13.7
},
"luminance": 0.11496
}Semantic roles & 50–950 ramp
primary
#AA344A
secondary
#78C1B4
accent
#DDC14B
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#140909
muted
#837B7B