#AA3040#AA3040
#AA3040 is a mid, vivid red. Relative luminance 0.110; OKLCH L 49.9% C 0.157 H 17.8°. Best body text is #FFFFFF at 6.55:1 contrast (WCAG AA passes).
Color values
| HEX | #AA3040 |
|---|---|
| RGB | rgb(170, 48, 64) |
| HSL | hsl(352, 56%, 43%) |
| HSV | hsv(352, 72%, 67%) |
| CMYK | cmyk(0%, 71.8%, 62.4%, 33.3%) |
| CIE-LAB | lab(39.64, 50.28, 19.81) |
| CIE-LCH | lch(39.64, 54.04, 21.50°) |
| OKLab | oklab(49.92% 0.1499 0.048) |
| OKLCH | oklch(49.92% 0.157 17.8) |
| XYZ | xyz(18.5618, 11.0328, 6.0016) |
| Luminance | 0.1103 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.55
Rose Red
#BE013C
ΔE00 4.27
Cardinal
#C41E3A
ΔE00 5.12
Lipstick Red
#C0022F
ΔE00 5.66
Ruby
#CA0147
ΔE00 6.11
Brown
#A52A2A
ΔE00 6.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AA3040 #30AA9A
analogous
#AA307D #AA3040 #AA5D30
triadic
#AA3040 #40AA30 #3040AA
tetradic
#AA3040 #7DAA30 #30AA9A #5D30AA
square
#AA3040 #7DAA30 #30AA9A #5D30AA
split-complementary
#AA3040 #30AA5D #307DAA
monochromatic
#4B151C #7A232E #AA3040 #CC4B5C #DA7B87
Accessibility & contrast
On white
6.55
#AA3040 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.21
#AA3040 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AA3040
6.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AA3040 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AA3040 | 1.00 | 6.55 | 3.21 | 6.55 |
| #FFFFFF | 6.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#514D40
Deuteranopia (green-blind)
#70673D
Tritanopia (blue-blind)
#BA0C37
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #aa3040; /* rgb */ color: rgb(170, 48, 64); /* oklch */ color: oklch(49.9% 0.157 17.8);
Tailwind
colors: {
custom: {
50: '#ca7174',
500: '#aa3040',
950: '#000000',
},
}SCSS
$custom: #aa3040; $custom-light: #ca7174; $custom-dark: #000000;
JSON
{
"hex": "#aa3040",
"rgb": {
"r": 170,
"g": 48,
"b": 64
},
"hsl": {
"h": 352.131,
"s": 55.963,
"l": 42.745
},
"oklch": {
"l": 0.4992,
"c": 0.15741,
"h": 17.8
},
"luminance": 0.1103
}Semantic roles & 50–950 ramp
primary
#AA3040
secondary
#74C2B8
accent
#DFCB49
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#140808
muted
#837B7B