#A81B40#A81B40
#A81B40 is a mid, vivid pink. Relative luminance 0.095; OKLCH L 47.8% C 0.174 H 13.1°. Best body text is #FFFFFF at 7.25:1 contrast (WCAG AA passes).
Color values
| HEX | #A81B40 |
|---|---|
| RGB | rgb(168, 27, 64) |
| HSL | hsl(344, 72%, 38%) |
| HSV | hsv(344, 84%, 66%) |
| CMYK | cmyk(0%, 83.9%, 61.9%, 34.1%) |
| CIE-LAB | lab(36.90, 56.28, 16.12) |
| CIE-LCH | lch(36.90, 58.54, 15.98°) |
| OKLab | oklab(47.82% 0.1695 0.0395) |
| OKLCH | oklch(47.82% 0.174 13.1) |
| XYZ | xyz(17.4677, 9.4815, 5.7599) |
| Luminance | 0.0948 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Rouge
#AB1239
ΔE00 2.07
Cranberry
#9E003A
ΔE00 3.30
Raspberry (survey)
#B00149
ΔE00 3.48
Purplish Red
#B0054B
ΔE00 3.85
Rose Red
#BE013C
ΔE00 4.55
Ruby
#CA0147
ΔE00 6.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A81B40 #1BA883
analogous
#A81B86 #A81B40 #A83C1B
triadic
#A81B40 #40A81B #1B40A8
tetradic
#A81B40 #86A81B #1BA883 #3C1BA8
square
#A81B40 #86A81B #1BA883 #3C1BA8
split-complementary
#A81B40 #1BA83C #1B86A8
monochromatic
#3F0A18 #73132C #A81B40 #DC2454 #E4597E
Accessibility & contrast
On white
7.25
#A81B40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.90
#A81B40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #A81B40
7.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A81B40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A81B40 | 1.00 | 7.25 | 2.90 | 7.25 |
| #FFFFFF | 7.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#464440
Deuteranopia (green-blind)
#69613C
Tritanopia (blue-blind)
#B8002C
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #a81b40; /* rgb */ color: rgb(168, 27, 64); /* oklch */ color: oklch(47.8% 0.174 13.1);
Tailwind
colors: {
custom: {
50: '#c96974',
500: '#a81b40',
950: '#000000',
},
}SCSS
$custom: #a81b40; $custom-light: #c96974; $custom-dark: #000000;
JSON
{
"hex": "#a81b40",
"rgb": {
"r": 168,
"g": 27,
"b": 64
},
"hsl": {
"h": 344.255,
"s": 72.308,
"l": 38.235
},
"oklch": {
"l": 0.4782,
"c": 0.17401,
"h": 13.1
},
"luminance": 0.09479
}Semantic roles & 50–950 ramp
primary
#A81B40
secondary
#57C8AA
accent
#EFBF39
background
#FDF6F7
surface
#FAECED
border
#D3C7C8
text
#150708
muted
#837A7B