#A74A73#A74A73
#A74A73 is a mid, vivid pink. Relative luminance 0.144; OKLCH L 54.1% C 0.130 H 354.7°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).
Color values
| HEX | #A74A73 |
|---|---|
| RGB | rgb(167, 74, 115) |
| HSL | hsl(334, 39%, 47%) |
| HSV | hsv(334, 56%, 65%) |
| CMYK | cmyk(0%, 55.7%, 31.1%, 34.5%) |
| CIE-LAB | lab(44.73, 42.77, -4.76) |
| CIE-LCH | lch(44.73, 43.04, 353.66°) |
| OKLab | oklab(54.06% 0.1299 -0.012) |
| OKLCH | oklch(54.06% 0.13 354.7) |
| XYZ | xyz(21.4806, 14.3529, 17.8554) |
| Luminance | 0.1435 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Light Plum
#9D5783
ΔE00 5.43
Light Burgundy
#A8415B
ΔE00 6.58
Dark Mauve
#874C62
ΔE00 7.37
Magenta (survey)
#C20078
ΔE00 8.32
Purpleish
#98568D
ΔE00 8.33
Dark Pink
#CB416B
ΔE00 8.39
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A74A73 #4AA77E
analogous
#A74AA2 #A74A73 #A74F4A
triadic
#A74A73 #73A74A #4A73A7
tetradic
#A74A73 #A2A74A #4AA77E #4F4AA7
square
#A74A73 #A2A74A #4AA77E #4F4AA7
split-complementary
#A74A73 #4AA74F #4AA2A7
monochromatic
#522439 #7D3756 #A74A73 #BF6F92 #D299B2
Accessibility & contrast
On white
5.43
#A74A73 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.87
#A74A73 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A74A73
5.43:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A74A73 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A74A73 | 1.00 | 5.43 | 3.87 | 5.43 |
| #FFFFFF | 5.43 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.87 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.43 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#575F74
Deuteranopia (green-blind)
#707071
Tritanopia (blue-blind)
#B3455A
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #a74a73; /* rgb */ color: rgb(167, 74, 115); /* oklch */ color: oklch(54.1% 0.130 354.7);
Tailwind
colors: {
custom: {
50: '#c4809b',
500: '#a74a73',
950: '#000000',
},
}SCSS
$custom: #a74a73; $custom-light: #c4809b; $custom-dark: #000000;
JSON
{
"hex": "#a74a73",
"rgb": {
"r": 167,
"g": 74,
"b": 115
},
"hsl": {
"h": 333.548,
"s": 38.589,
"l": 47.255
},
"oklch": {
"l": 0.5406,
"c": 0.13043,
"h": 354.7
},
"luminance": 0.14351
}Semantic roles & 50–950 ramp
primary
#A74A73
secondary
#8EBEA9
accent
#CF9B59
background
#FCF8F9
surface
#F8EFF2
border
#D1CACC
text
#130A0E
muted
#827C7E