#A740D7#A740D7

#A740D7 is a mid, highly saturated purple. Relative luminance 0.168; OKLCH L 58.0% C 0.226 H 312.7°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#A740D7
RGB	rgb(167, 64, 215)
HSL	hsl(281, 65%, 55%)
HSV	hsv(281, 70%, 84%)
CMYK	cmyk(22.3%, 70.2%, 0%, 15.7%)
CIE-LAB	lab(47.99, 64.72, -58.87)
CIE-LCH	lch(47.99, 87.49, 317.71°)
OKLab	oklab(58.03% 0.1536 -0.1662)
OKLCH	oklch(58.03% 0.226 312.7)
XYZ	xyz(30.0333, 16.7895, 65.9354)
Luminance	0.1679 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A740D7 #70D740

analogous

#5C40D7 #A740D7 #D740BC

triadic

#A740D7 #D7A740 #40D7A7

tetradic

#A740D7 #D75C40 #70D740 #40BCD7

square

#A740D7 #D75C40 #70D740 #40BCD7

split-complementary

#A740D7 #BCD740 #40D75C

monochromatic

#611B81 #8726B4 #A740D7 #BE73E2 #D6A5EC

Accessibility & contrast

On white

4.82

#A740D7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.36

#A740D7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A740D7

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A740D7	#FFFFFF	#000000	##FFFFFF
##A740D7	1.00	4.82	4.36	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.36	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006DDB

Deuteranopia (green-blind)

#3174D4

Tritanopia (blue-blind)

#A26087

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #a740d7;
/* rgb */ color: rgb(167, 64, 215);
/* oklch */ color: oklch(58.0% 0.226 312.7);

Tailwind

colors: {
  custom: {
    50: '#c57de4',
    500: '#a740d7',
    950: '#000000',
  },
}

SCSS

$custom: #a740d7;
$custom-light: #c57de4;
$custom-dark: #000000;

JSON

{
  "hex": "#a740d7",
  "rgb": {
    "r": 167,
    "g": 64,
    "b": 215
  },
  "hsl": {
    "h": 280.927,
    "s": 65.368,
    "l": 54.706
  },
  "oklch": {
    "l": 0.58026,
    "c": 0.22633,
    "h": 312.7
  },
  "luminance": 0.16789
}

Semantic roles & 50–950 ramp

primary

#A740D7

secondary

#AED99A

accent

#E83F75

background

#FCF8FE

surface

#F9EFFC

border

#D2CAD5

text

#130A16

muted

#827C84

Preview Lab

Preview with #A740D7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →