#A73EA4#A73EA4

#A73EA4 is a mid, vivid purple. Relative luminance 0.143; OKLCH L 54.7% C 0.183 H 328.9°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#A73EA4
RGB	rgb(167, 62, 164)
HSL	hsl(302, 46%, 45%)
HSV	hsv(302, 63%, 65%)
CMYK	cmyk(0%, 62.9%, 1.8%, 34.5%)
CIE-LAB	lab(44.72, 55.87, -34.37)
CIE-LCH	lch(44.72, 65.60, 328.40°)
OKLab	oklab(54.72% 0.1569 -0.0947)
OKLCH	oklch(54.72% 0.183 328.9)
XYZ	xyz(24.3596, 14.3427, 36.6002)
Luminance	0.1434 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A73EA4 #3EA741

analogous

#753EA7 #A73EA4 #A73E70

triadic

#A73EA4 #A4A73E #3EA4A7

tetradic

#A73EA4 #A7753E #3EA741 #3E70A7

square

#A73EA4 #A7753E #3EA741 #3E70A7

split-complementary

#A73EA4 #70A73E #3EA775

monochromatic

#4E1D4C #7A2D78 #A73EA4 #C35FC1 #D48BD2

Accessibility & contrast

On white

5.43

#A73EA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#A73EA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A73EA4

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A73EA4	#FFFFFF	#000000	##FFFFFF
##A73EA4	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3361A7

Deuteranopia (green-blind)

#596FA1

Tritanopia (blue-blind)

#AC4A6B

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #a73ea4;
/* rgb */ color: rgb(167, 62, 164);
/* oklch */ color: oklch(54.7% 0.183 328.9);

Tailwind

colors: {
  custom: {
    50: '#c47bbf',
    500: '#a73ea4',
    950: '#000000',
  },
}

SCSS

$custom: #a73ea4;
$custom-light: #c47bbf;
$custom-dark: #000000;

JSON

{
  "hex": "#a73ea4",
  "rgb": {
    "r": 167,
    "g": 62,
    "b": 164
  },
  "hsl": {
    "h": 301.714,
    "s": 45.852,
    "l": 44.902
  },
  "oklch": {
    "l": 0.54716,
    "c": 0.18325,
    "h": 328.9
  },
  "luminance": 0.14341
}

Semantic roles & 50–950 ramp

primary

#A73EA4

secondary

#82BF84

accent

#D65652

background

#FCF7FB

surface

#F8EEF7

border

#D1C9D0

text

#130A12

muted

#827C81

Preview Lab

Preview with #A73EA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →