#A73698#A73698

#A73698 is a mid, vivid purple. Relative luminance 0.131; OKLCH L 53.2% C 0.184 H 333.6°. Best body text is #FFFFFF at 5.79:1 contrast (WCAG AA passes).

Color values

HEX	#A73698
RGB	rgb(167, 54, 152)
HSL	hsl(308, 51%, 43%)
HSV	hsv(308, 68%, 65%)
CMYK	cmyk(0%, 67.7%, 9%, 34.5%)
CIE-LAB	lab(42.95, 57.15, -29.97)
CIE-LCH	lch(42.95, 64.53, 332.32°)
OKLab	oklab(53.23% 0.1652 -0.082)
OKLCH	oklch(53.23% 0.184 333.6)
XYZ	xyz(22.9231, 13.1227, 31.0253)
Luminance	0.1312 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A73698 #36A745

analogous

#7D36A7 #A73698 #A7365F

triadic

#A73698 #98A736 #3698A7

tetradic

#A73698 #A77D36 #36A745 #365FA7

square

#A73698 #A77D36 #36A745 #365FA7

split-complementary

#A73698 #5FA736 #36A77D

monochromatic

#4B1844 #79276E #A73698 #C753B8 #D681CB

Accessibility & contrast

On white

5.79

#A73698 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.62

#A73698 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A73698

5.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A73698	#FFFFFF	#000000	##FFFFFF
##A73698	1.00	5.79	3.62	5.79
#FFFFFF	5.79	1.00	21.00	1.00
#000000	3.62	21.00	1.00	21.00
##FFFFFF	5.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#335B9B

Deuteranopia (green-blind)

#5A6B95

Tritanopia (blue-blind)

#AF3F62

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #a73698;
/* rgb */ color: rgb(167, 54, 152);
/* oklch */ color: oklch(53.2% 0.184 333.6);

Tailwind

colors: {
  custom: {
    50: '#c476b6',
    500: '#a73698',
    950: '#000000',
  },
}

SCSS

$custom: #a73698;
$custom-light: #c476b6;
$custom-dark: #000000;

JSON

{
  "hex": "#a73698",
  "rgb": {
    "r": 167,
    "g": 54,
    "b": 152
  },
  "hsl": {
    "h": 307.965,
    "s": 51.131,
    "l": 43.333
  },
  "oklch": {
    "l": 0.53234,
    "c": 0.18443,
    "h": 333.6
  },
  "luminance": 0.13121
}

Semantic roles & 50–950 ramp

primary

#A73698

secondary

#79C082

accent

#DB604D

background

#FCF7FB

surface

#F8EEF6

border

#D1C9D0

text

#130911

muted

#827B80

Preview Lab

Preview with #A73698

Body copy rendered with the generated semantic roles for this colour.

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