#A73541#A73541

#A73541 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.0% C 0.149 H 18.4°. Best body text is #FFFFFF at 6.50:1 contrast (WCAG AA passes).

Color values

HEX	#A73541
RGB	rgb(167, 53, 65)
HSL	hsl(354, 52%, 43%)
HSV	hsv(354, 68%, 65%)
CMYK	cmyk(0%, 68.3%, 61.1%, 34.5%)
CIE-LAB	lab(39.83, 47.38, 19.33)
CIE-LCH	lch(39.83, 51.17, 22.19°)
OKLab	oklab(49.97% 0.1412 0.047)
OKLCH	oklch(49.97% 0.149 18.4)
XYZ	xyz(18.1654, 11.1459, 6.1948)
Luminance	0.1114 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A73541 #35A79B

analogous

#A7357A #A73541 #A76235

triadic

#A73541 #41A735 #3541A7

tetradic

#A73541 #7AA735 #35A79B #6235A7

square

#A73541 #7AA735 #35A79B #6235A7

split-complementary

#A73541 #35A762 #357AA7

monochromatic

#4A181D #79262F #A73541 #C8515E #D78089

Accessibility & contrast

On white

6.50

#A73541 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.23

#A73541 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A73541

6.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A73541	#FFFFFF	#000000	##FFFFFF
##A73541	1.00	6.50	3.23	6.50
#FFFFFF	6.50	1.00	21.00	1.00
#000000	3.23	21.00	1.00	21.00
##FFFFFF	6.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534F41

Deuteranopia (green-blind)

#70673E

Tritanopia (blue-blind)

#B71A3A

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #a73541;
/* rgb */ color: rgb(167, 53, 65);
/* oklch */ color: oklch(50.0% 0.149 18.4);

Tailwind

colors: {
  custom: {
    50: '#c77375',
    500: '#a73541',
    950: '#000000',
  },
}

SCSS

$custom: #a73541;
$custom-light: #c77375;
$custom-dark: #000000;

JSON

{
  "hex": "#a73541",
  "rgb": {
    "r": 167,
    "g": 53,
    "b": 65
  },
  "hsl": {
    "h": 353.684,
    "s": 51.818,
    "l": 43.137
  },
  "oklch": {
    "l": 0.49965,
    "c": 0.14887,
    "h": 18.4
  },
  "luminance": 0.11143
}

Semantic roles & 50–950 ramp

primary

#A73541

secondary

#78C0B8

accent

#DBCC4D

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#140908

muted

#837B7B

Preview Lab

Preview with #A73541

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →