#A7344D#A7344D

#A7344D is a mid, vivid red. Relative luminance 0.112; OKLCH L 50.1% C 0.150 H 11.6°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).

Color values

HEX	#A7344D
RGB	rgb(167, 52, 77)
HSL	hsl(347, 53%, 43%)
HSV	hsv(347, 69%, 65%)
CMYK	cmyk(0%, 68.9%, 53.9%, 34.5%)
CIE-LAB	lab(39.93, 48.71, 11.94)
CIE-LCH	lch(39.93, 50.15, 13.78°)
OKLab	oklab(50.13% 0.1474 0.0302)
OKLCH	oklch(50.13% 0.15 11.6)
XYZ	xyz(18.5055, 11.2098, 8.2090)
Luminance	0.1121 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A7344D #34A78E

analogous

#A73486 #A7344D #A75534

triadic

#A7344D #4DA734 #344DA7

tetradic

#A7344D #86A734 #34A78E #5534A7

square

#A7344D #86A734 #34A78E #5534A7

split-complementary

#A7344D #34A755 #3486A7

monochromatic

#4A1722 #782537 #A7344D #C8506A #D77E92

Accessibility & contrast

On white

6.48

#A7344D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#A7344D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A7344D

6.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A7344D	#FFFFFF	#000000	##FFFFFF
##A7344D	1.00	6.48	3.24	6.48
#FFFFFF	6.48	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504F4D

Deuteranopia (green-blind)

#6E674A

Tritanopia (blue-blind)

#B61D3E

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #a7344d;
/* rgb */ color: rgb(167, 52, 77);
/* oklch */ color: oklch(50.1% 0.150 11.6);

Tailwind

colors: {
  custom: {
    50: '#c7737e',
    500: '#a7344d',
    950: '#000000',
  },
}

SCSS

$custom: #a7344d;
$custom-light: #c7737e;
$custom-dark: #000000;

JSON

{
  "hex": "#a7344d",
  "rgb": {
    "r": 167,
    "g": 52,
    "b": 77
  },
  "hsl": {
    "h": 346.957,
    "s": 52.511,
    "l": 42.941
  },
  "oklch": {
    "l": 0.50128,
    "c": 0.15046,
    "h": 11.6
  },
  "luminance": 0.11207
}

Semantic roles & 50–950 ramp

primary

#A7344D

secondary

#77C0B0

accent

#DCBD4C

background

#FCF7F7

surface

#F9EDEE

border

#D2C8C9

text

#140909

muted

#827B7B

Preview Lab

Preview with #A7344D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →