#A73347#A73347
#A73347 is a mid, vivid red. Relative luminance 0.110; OKLCH L 49.9% C 0.151 H 14.6°. Best body text is #FFFFFF at 6.55:1 contrast (WCAG AA passes).
Color values
| HEX | #A73347 |
|---|---|
| RGB | rgb(167, 51, 71) |
| HSL | hsl(350, 53%, 43%) |
| HSV | hsv(350, 69%, 65%) |
| CMYK | cmyk(0%, 69.5%, 57.5%, 34.5%) |
| CIE-LAB | lab(39.65, 48.64, 15.33) |
| CIE-LCH | lch(39.65, 51.00, 17.50°) |
| OKLab | oklab(49.87% 0.1463 0.0381) |
| OKLCH | oklch(49.87% 0.151 14.6) |
| XYZ | xyz(18.2592, 11.0406, 7.1296) |
| Luminance | 0.1104 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.12
Light Maroon
#A24857
ΔE00 4.90
Light Burgundy
#A8415B
ΔE00 5.19
Rose Red
#BE013C
ΔE00 5.22
Raspberry (survey)
#B00149
ΔE00 5.62
Purplish Red
#B0054B
ΔE00 5.78
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A73347 #33A793
analogous
#A73381 #A73347 #A75933
triadic
#A73347 #47A733 #3347A7
tetradic
#A73347 #81A733 #33A793 #5933A7
square
#A73347 #81A733 #33A793 #5933A7
split-complementary
#A73347 #33A759 #3381A7
monochromatic
#49161F #782533 #A73347 #C94E63 #D77D8D
Accessibility & contrast
On white
6.55
#A73347 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.21
#A73347 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A73347
6.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A73347 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A73347 | 1.00 | 6.55 | 3.21 | 6.55 |
| #FFFFFF | 6.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#504E47
Deuteranopia (green-blind)
#6E6644
Tritanopia (blue-blind)
#B7193B
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #a73347; /* rgb */ color: rgb(167, 51, 71); /* oklch */ color: oklch(49.9% 0.151 14.6);
Tailwind
colors: {
custom: {
50: '#c7727a',
500: '#a73347',
950: '#000000',
},
}SCSS
$custom: #a73347; $custom-light: #c7727a; $custom-dark: #000000;
JSON
{
"hex": "#a73347",
"rgb": {
"r": 167,
"g": 51,
"b": 71
},
"hsl": {
"h": 349.655,
"s": 53.211,
"l": 42.745
},
"oklch": {
"l": 0.49873,
"c": 0.15116,
"h": 14.6
},
"luminance": 0.11038
}Semantic roles & 50–950 ramp
primary
#A73347
secondary
#76C0B3
accent
#DDC44B
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#140809
muted
#837B7B