#A73243#A73243
#A73243 is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.7% C 0.152 H 16.4°. Best body text is #FFFFFF at 6.60:1 contrast (WCAG AA passes).
Color values
| HEX | #A73243 |
|---|---|
| RGB | rgb(167, 50, 67) |
| HSL | hsl(351, 54%, 43%) |
| HSV | hsv(351, 70%, 65%) |
| CMYK | cmyk(0%, 70.1%, 59.9%, 34.5%) |
| CIE-LAB | lab(39.42, 48.74, 17.54) |
| CIE-LCH | lch(39.42, 51.80, 19.79°) |
| OKLab | oklab(49.68% 0.1459 0.043) |
| OKLCH | oklch(49.68% 0.152 16.4) |
| XYZ | xyz(18.0918, 10.9045, 6.4612) |
| Luminance | 0.1090 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.70
Rose Red
#BE013C
ΔE00 4.83
Light Maroon
#A24857
ΔE00 5.65
Cardinal
#C41E3A
ΔE00 6.08
Light Burgundy
#A8415B
ΔE00 6.30
Raspberry (survey)
#B00149
ΔE00 6.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A73243 #32A796
analogous
#A7327E #A73243 #A75B32
triadic
#A73243 #43A732 #3243A7
tetradic
#A73243 #7EA732 #32A796 #5B32A7
square
#A73243 #7EA732 #32A796 #5B32A7
split-complementary
#A73243 #32A75B #327EA7
monochromatic
#49161D #782430 #A73243 #CA4D5F #D87C89
Accessibility & contrast
On white
6.60
#A73243 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.18
#A73243 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A73243
6.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A73243 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A73243 | 1.00 | 6.60 | 3.18 | 6.60 |
| #FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.18 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#504D43
Deuteranopia (green-blind)
#6E6640
Tritanopia (blue-blind)
#B71539
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #a73243; /* rgb */ color: rgb(167, 50, 67); /* oklch */ color: oklch(49.7% 0.152 16.4);
Tailwind
colors: {
custom: {
50: '#c77277',
500: '#a73243',
950: '#000000',
},
}SCSS
$custom: #a73243; $custom-light: #c77277; $custom-dark: #000000;
JSON
{
"hex": "#a73243",
"rgb": {
"r": 167,
"g": 50,
"b": 67
},
"hsl": {
"h": 351.282,
"s": 53.917,
"l": 42.549
},
"oklch": {
"l": 0.49675,
"c": 0.15215,
"h": 16.4
},
"luminance": 0.10902
}Semantic roles & 50–950 ramp
primary
#A73243
secondary
#74C0B5
accent
#DDC84B
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#140808
muted
#837B7B