#A7304D#A7304D

#A7304D is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.7% C 0.155 H 10.5°. Best body text is #FFFFFF at 6.62:1 contrast (WCAG AA passes).

Color values

HEX	#A7304D
RGB	rgb(167, 48, 77)
HSL	hsl(345, 55%, 42%)
HSV	hsv(345, 71%, 65%)
CMYK	cmyk(0%, 71.3%, 53.9%, 34.5%)
CIE-LAB	lab(39.36, 50.29, 11.15)
CIE-LCH	lch(39.36, 51.51, 12.50°)
OKLab	oklab(49.7% 0.1525 0.0283)
OKLCH	oklch(49.7% 0.155 10.5)
XYZ	xyz(18.3345, 10.8677, 8.1520)
Luminance	0.1086 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A7304D #30A78A

analogous

#A73089 #A7304D #A74E30

triadic

#A7304D #4DA730 #304DA7

tetradic

#A7304D #89A730 #30A78A #4E30A7

square

#A7304D #89A730 #30A78A #4E30A7

split-complementary

#A7304D #30A74E #3089A7

monochromatic

#481521 #772237 #A7304D #CB4969 #D87990

Accessibility & contrast

On white

6.62

#A7304D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.17

#A7304D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A7304D

6.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A7304D	#FFFFFF	#000000	##FFFFFF
##A7304D	1.00	6.62	3.17	6.62
#FFFFFF	6.62	1.00	21.00	1.00
#000000	3.17	21.00	1.00	21.00
##FFFFFF	6.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4D4D

Deuteranopia (green-blind)

#6C664A

Tritanopia (blue-blind)

#B6163C

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #a7304d;
/* rgb */ color: rgb(167, 48, 77);
/* oklch */ color: oklch(49.7% 0.155 10.5);

Tailwind

colors: {
  custom: {
    50: '#c7717e',
    500: '#a7304d',
    950: '#000000',
  },
}

SCSS

$custom: #a7304d;
$custom-light: #c7717e;
$custom-dark: #000000;

JSON

{
  "hex": "#a7304d",
  "rgb": {
    "r": 167,
    "g": 48,
    "b": 77
  },
  "hsl": {
    "h": 345.378,
    "s": 55.349,
    "l": 42.157
  },
  "oklch": {
    "l": 0.49701,
    "c": 0.15505,
    "h": 10.5
  },
  "luminance": 0.10865
}

Semantic roles & 50–950 ramp

primary

#A7304D

secondary

#72C1AE

accent

#DFBA49

background

#FCF7F7

surface

#F9EDEE

border

#D2C8C9

text

#140809

muted

#827B7B

Preview Lab

Preview with #A7304D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →