#A7304B#A7304B
#A7304B is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.6% C 0.155 H 11.6°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).
Color values
| HEX | #A7304B |
|---|---|
| RGB | rgb(167, 48, 75) |
| HSL | hsl(346, 55%, 42%) |
| HSV | hsv(346, 71%, 65%) |
| CMYK | cmyk(0%, 71.3%, 55.1%, 34.5%) |
| CIE-LAB | lab(39.31, 50.13, 12.35) |
| CIE-LCH | lch(39.31, 51.63, 13.84°) |
| OKLab | oklab(49.65% 0.1517 0.0311) |
| OKLCH | oklch(49.65% 0.155 11.6) |
| XYZ | xyz(18.2650, 10.8399, 7.7858) |
| Luminance | 0.1084 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Burgundy
#A8415B
ΔE00 4.25
Raspberry (survey)
#B00149
ΔE00 4.26
Purplish Red
#B0054B
ΔE00 4.30
Rouge
#AB1239
ΔE00 4.67
Light Maroon
#A24857
ΔE00 4.94
Cranberry
#9E003A
ΔE00 5.68
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A7304B #30A78C
analogous
#A73086 #A7304B #A75130
triadic
#A7304B #4BA730 #304BA7
tetradic
#A7304B #86A730 #30A78C #5130A7
square
#A7304B #86A730 #30A78C #5130A7
split-complementary
#A7304B #30A751 #3086A7
monochromatic
#481520 #772236 #A7304B #CB4967 #D8798F
Accessibility & contrast
On white
6.63
#A7304B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.17
#A7304B on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A7304B
6.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A7304B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A7304B | 1.00 | 6.63 | 3.17 | 6.63 |
| #FFFFFF | 6.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E4D4B
Deuteranopia (green-blind)
#6C6548
Tritanopia (blue-blind)
#B6153B
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #a7304b; /* rgb */ color: rgb(167, 48, 75); /* oklch */ color: oklch(49.6% 0.155 11.6);
Tailwind
colors: {
custom: {
50: '#c7717d',
500: '#a7304b',
950: '#000000',
},
}SCSS
$custom: #a7304b; $custom-light: #c7717d; $custom-dark: #000000;
JSON
{
"hex": "#a7304b",
"rgb": {
"r": 167,
"g": 48,
"b": 75
},
"hsl": {
"h": 346.387,
"s": 55.349,
"l": 42.157
},
"oklch": {
"l": 0.4965,
"c": 0.15482,
"h": 11.6
},
"luminance": 0.10837
}Semantic roles & 50–950 ramp
primary
#A7304B
secondary
#72C1AF
accent
#DFBD49
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#140809
muted
#837B7B