#A73039#A73039
#A73039 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.3% C 0.155 H 20.9°. Best body text is #FFFFFF at 6.72:1 contrast (WCAG AA passes).
Color values
| HEX | #A73039 |
|---|---|
| RGB | rgb(167, 48, 57) |
| HSL | hsl(355, 55%, 42%) |
| HSV | hsv(355, 71%, 65%) |
| CMYK | cmyk(0%, 71.3%, 65.9%, 34.5%) |
| CIE-LAB | lab(38.95, 48.87, 23.17) |
| CIE-LCH | lch(38.95, 54.09, 25.37°) |
| OKLab | oklab(49.26% 0.1444 0.055) |
| OKLCH | oklch(49.26% 0.155 20.9) |
| XYZ | xyz(17.7337, 10.6274, 4.9876) |
| Luminance | 0.1062 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brown
#A52A2A
ΔE00 3.97
Rouge
#AB1239
ΔE00 4.48
Lipstick Red
#C0022F
ΔE00 5.06
Cardinal
#C41E3A
ΔE00 5.23
Rose Red
#BE013C
ΔE00 5.31
Dull Red
#BB3F3F
ΔE00 5.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A73039 #30A79E
analogous
#A73075 #A73039 #A76230
triadic
#A73039 #39A730 #3039A7
tetradic
#A73039 #75A730 #30A79E #6230A7
square
#A73039 #75A730 #30A79E #6230A7
split-complementary
#A73039 #30A762 #3075A7
monochromatic
#481519 #772229 #A73039 #CB4953 #D87980
Accessibility & contrast
On white
6.72
#A73039 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.13
#A73039 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A73039
6.72:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A73039 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A73039 | 1.00 | 6.72 | 3.13 | 6.72 |
| #FFFFFF | 6.72 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.13 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.72 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#514C38
Deuteranopia (green-blind)
#6F6536
Tritanopia (blue-blind)
#B70B34
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #a73039; /* rgb */ color: rgb(167, 48, 57); /* oklch */ color: oklch(49.3% 0.155 20.9);
Tailwind
colors: {
custom: {
50: '#c8716f',
500: '#a73039',
950: '#000000',
},
}SCSS
$custom: #a73039; $custom-light: #c8716f; $custom-dark: #000000;
JSON
{
"hex": "#a73039",
"rgb": {
"r": 167,
"g": 48,
"b": 57
},
"hsl": {
"h": 355.462,
"s": 55.349,
"l": 42.157
},
"oklch": {
"l": 0.49262,
"c": 0.15455,
"h": 20.9
},
"luminance": 0.10625
}Semantic roles & 50–950 ramp
primary
#A73039
secondary
#72C1BB
accent
#DFD349
background
#FDF7F6
surface
#FAEDEC
border
#D3C8C7
text
#140807
muted
#837B7A