#A73038#A73038
#A73038 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.2% C 0.155 H 21.3°. Best body text is #FFFFFF at 6.72:1 contrast (WCAG AA passes).
Color values
| HEX | #A73038 |
|---|---|
| RGB | rgb(167, 48, 56) |
| HSL | hsl(356, 55%, 42%) |
| HSV | hsv(356, 71%, 65%) |
| CMYK | cmyk(0%, 71.3%, 66.5%, 34.5%) |
| CIE-LAB | lab(38.93, 48.81, 23.77) |
| CIE-LCH | lch(38.93, 54.30, 25.96°) |
| OKLab | oklab(49.24% 0.144 0.0563) |
| OKLCH | oklch(49.24% 0.155 21.3) |
| XYZ | xyz(17.7090, 10.6175, 4.8575) |
| Luminance | 0.1061 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brown
#A52A2A
ΔE00 3.65
Rouge
#AB1239
ΔE00 4.72
Lipstick Red
#C0022F
ΔE00 4.98
Cardinal
#C41E3A
ΔE00 5.25
Rose Red
#BE013C
ΔE00 5.49
Dull Red
#BB3F3F
ΔE00 5.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A73038 #30A79F
analogous
#A73074 #A73038 #A76330
triadic
#A73038 #38A730 #3038A7
tetradic
#A73038 #74A730 #30A79F #6330A7
square
#A73038 #74A730 #30A79F #6330A7
split-complementary
#A73038 #30A763 #3074A7
monochromatic
#481518 #772228 #A73038 #CB4952 #D8797F
Accessibility & contrast
On white
6.72
#A73038 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.12
#A73038 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A73038
6.72:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A73038 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A73038 | 1.00 | 6.72 | 3.12 | 6.72 |
| #FFFFFF | 6.72 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.72 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#514C37
Deuteranopia (green-blind)
#6F6535
Tritanopia (blue-blind)
#B70A34
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #a73038; /* rgb */ color: rgb(167, 48, 56); /* oklch */ color: oklch(49.2% 0.155 21.3);
Tailwind
colors: {
custom: {
50: '#c8716e',
500: '#a73038',
950: '#000000',
},
}SCSS
$custom: #a73038; $custom-light: #c8716e; $custom-dark: #000000;
JSON
{
"hex": "#a73038",
"rgb": {
"r": 167,
"g": 48,
"b": 56
},
"hsl": {
"h": 355.966,
"s": 55.349,
"l": 42.157
},
"oklch": {
"l": 0.49243,
"c": 0.15463,
"h": 21.3
},
"luminance": 0.10615
}Semantic roles & 50–950 ramp
primary
#A73038
secondary
#72C1BB
accent
#DFD549
background
#FDF7F6
surface
#FAEDEB
border
#D3C8C6
text
#140807
muted
#837B7A