#A72FB1#A72FB1

#A72FB1 is a mid, highly saturated purple. Relative luminance 0.134; OKLCH L 54.0% C 0.212 H 324.6°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).

Color values

HEX	#A72FB1
RGB	rgb(167, 47, 177)
HSL	hsl(295, 58%, 44%)
HSV	hsv(295, 73%, 69%)
CMYK	cmyk(5.6%, 73.4%, 0%, 30.6%)
CIE-LAB	lab(43.40, 63.86, -44.18)
CIE-LCH	lch(43.40, 77.65, 325.33°)
OKLab	oklab(53.99% 0.1732 -0.1231)
OKLCH	oklch(53.99% 0.212 324.6)
XYZ	xyz(24.8880, 13.4244, 42.8667)
Luminance	0.1342 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72FB1 #39B12F

analogous

#662FB1 #A72FB1 #B12F7A

triadic

#A72FB1 #B1A72F #2FB1A7

tetradic

#A72FB1 #B1662F #39B12F #2F7AB1

square

#A72FB1 #B1662F #39B12F #2F7AB1

split-complementary

#A72FB1 #7AB12F #2FB166

monochromatic

#4C1550 #792281 #A72FB1 #C64DD0 #D57EDD

Accessibility & contrast

On white

5.70

#A72FB1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.68

#A72FB1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72FB1

5.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72FB1	#FFFFFF	#000000	##FFFFFF
##A72FB1	1.00	5.70	3.68	5.70
#FFFFFF	5.70	1.00	21.00	1.00
#000000	3.68	21.00	1.00	21.00
##FFFFFF	5.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DB5

Deuteranopia (green-blind)

#496BAE

Tritanopia (blue-blind)

#AA466E

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #a72fb1;
/* rgb */ color: rgb(167, 47, 177);
/* oklch */ color: oklch(54.0% 0.212 324.6);

Tailwind

colors: {
  custom: {
    50: '#c574c9',
    500: '#a72fb1',
    950: '#000000',
  },
}

SCSS

$custom: #a72fb1;
$custom-light: #c574c9;
$custom-dark: #000000;

JSON

{
  "hex": "#a72fb1",
  "rgb": {
    "r": 167,
    "g": 47,
    "b": 177
  },
  "hsl": {
    "h": 295.385,
    "s": 58.036,
    "l": 43.922
  },
  "oklch": {
    "l": 0.53992,
    "c": 0.21248,
    "h": 324.6
  },
  "luminance": 0.13423
}

Semantic roles & 50–950 ramp

primary

#A72FB1

secondary

#7DC576

accent

#E14752

background

#FCF7FC

surface

#F8EDF8

border

#D1C8D1

text

#130913

muted

#827B82

Preview Lab

Preview with #A72FB1

Body copy rendered with the generated semantic roles for this colour.

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