#A72FA0#A72FA0

#A72FA0 is a mid, vivid purple. Relative luminance 0.128; OKLCH L 53.0% C 0.199 H 330.5°. Best body text is #FFFFFF at 5.90:1 contrast (WCAG AA passes).

Color values

HEX	#A72FA0
RGB	rgb(167, 47, 160)
HSL	hsl(304, 56%, 42%)
HSV	hsv(304, 72%, 65%)
CMYK	cmyk(0%, 71.9%, 4.2%, 34.5%)
CIE-LAB	lab(42.44, 61.01, -35.57)
CIE-LCH	lch(42.44, 70.62, 329.75°)
OKLab	oklab(53% 0.1732 -0.0981)
OKLCH	oklch(53% 0.199 330.5)
XYZ	xyz(23.2979, 12.7884, 34.4922)
Luminance	0.1279 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72FA0 #2FA736

analogous

#722FA7 #A72FA0 #A72F64

triadic

#A72FA0 #A0A72F #2FA0A7

tetradic

#A72FA0 #A7722F #2FA736 #2F64A7

square

#A72FA0 #A7722F #2FA736 #2F64A7

split-complementary

#A72FA0 #64A72F #2FA772

monochromatic

#471444 #772272 #A72FA0 #CB48C4 #D978D3

Accessibility & contrast

On white

5.90

#A72FA0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#A72FA0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72FA0

5.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72FA0	#FFFFFF	#000000	##FFFFFF
##A72FA0	1.00	5.90	3.56	5.90
#FFFFFF	5.90	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#235AA3

Deuteranopia (green-blind)

#536A9D

Tritanopia (blue-blind)

#AD3E64

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #a72fa0;
/* rgb */ color: rgb(167, 47, 160);
/* oklch */ color: oklch(53.0% 0.199 330.5);

Tailwind

colors: {
  custom: {
    50: '#c573bc',
    500: '#a72fa0',
    950: '#000000',
  },
}

SCSS

$custom: #a72fa0;
$custom-light: #c573bc;
$custom-dark: #000000;

JSON

{
  "hex": "#a72fa0",
  "rgb": {
    "r": 167,
    "g": 47,
    "b": 160
  },
  "hsl": {
    "h": 303.5,
    "s": 56.075,
    "l": 41.961
  },
  "oklch": {
    "l": 0.53002,
    "c": 0.19908,
    "h": 330.5
  },
  "luminance": 0.12787
}

Semantic roles & 50–950 ramp

primary

#A72FA0

secondary

#71C175

accent

#DF5148

background

#FCF7FB

surface

#F8EDF6

border

#D1C8D0

text

#130912

muted

#827B81

Preview Lab

Preview with #A72FA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →