#A72EA4#A72EA4

#A72EA4 is a mid, highly saturated purple. Relative luminance 0.129; OKLCH L 53.1% C 0.203 H 329.0°. Best body text is #FFFFFF at 5.88:1 contrast (WCAG AA passes).

Color values

HEX	#A72EA4
RGB	rgb(167, 46, 164)
HSL	hsl(301, 57%, 42%)
HSV	hsv(301, 72%, 65%)
CMYK	cmyk(0%, 72.5%, 1.8%, 34.5%)
CIE-LAB	lab(42.54, 62.00, -37.82)
CIE-LCH	lch(42.54, 72.63, 328.62°)
OKLab	oklab(53.14% 0.1743 -0.1045)
OKLCH	oklch(53.14% 0.203 329)
XYZ	xyz(23.6140, 12.8516, 36.3516)
Luminance	0.1285 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72EA4 #2EA731

analogous

#6E2EA7 #A72EA4 #A72E67

triadic

#A72EA4 #A4A72E #2EA4A7

tetradic

#A72EA4 #A76E2E #2EA731 #2E67A7

square

#A72EA4 #A76E2E #2EA731 #2E67A7

split-complementary

#A72EA4 #67A72E #2EA76E

monochromatic

#471446 #772175 #A72EA4 #CC46C9 #D976D7

Accessibility & contrast

On white

5.88

#A72EA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.57

#A72EA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72EA4

5.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72EA4	#FFFFFF	#000000	##FFFFFF
##A72EA4	1.00	5.88	3.57	5.88
#FFFFFF	5.88	1.00	21.00	1.00
#000000	3.57	21.00	1.00	21.00
##FFFFFF	5.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C5AA7

Deuteranopia (green-blind)

#506AA1

Tritanopia (blue-blind)

#AD3F66

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #a72ea4;
/* rgb */ color: rgb(167, 46, 164);
/* oklch */ color: oklch(53.1% 0.203 329.0);

Tailwind

colors: {
  custom: {
    50: '#c573bf',
    500: '#a72ea4',
    950: '#000000',
  },
}

SCSS

$custom: #a72ea4;
$custom-light: #c573bf;
$custom-dark: #000000;

JSON

{
  "hex": "#a72ea4",
  "rgb": {
    "r": 167,
    "g": 46,
    "b": 164
  },
  "hsl": {
    "h": 301.488,
    "s": 56.808,
    "l": 41.765
  },
  "oklch": {
    "l": 0.53141,
    "c": 0.20329,
    "h": 329
  },
  "luminance": 0.1285
}

Semantic roles & 50–950 ramp

primary

#A72EA4

secondary

#70C172

accent

#E04C48

background

#FCF7FB

surface

#F8EDF7

border

#D1C8D0

text

#130912

muted

#827B81

Preview Lab

Preview with #A72EA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →