#A72DB1#A72DB1

#A72DB1 is a mid, highly saturated purple. Relative luminance 0.133; OKLCH L 53.8% C 0.215 H 324.7°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).

Color values

HEX	#A72DB1
RGB	rgb(167, 45, 177)
HSL	hsl(295, 59%, 44%)
HSV	hsv(295, 75%, 69%)
CMYK	cmyk(5.6%, 74.6%, 0%, 30.6%)
CIE-LAB	lab(43.16, 64.53, -44.55)
CIE-LCH	lch(43.16, 78.41, 325.38°)
OKLab	oklab(53.83% 0.1751 -0.1241)
OKLCH	oklch(53.83% 0.215 324.7)
XYZ	xyz(24.8099, 13.2682, 42.8407)
Luminance	0.1327 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72DB1 #37B12D

analogous

#652DB1 #A72DB1 #B12D79

triadic

#A72DB1 #B1A72D #2DB1A7

tetradic

#A72DB1 #B1652D #37B12D #2D79B1

square

#A72DB1 #B1652D #37B12D #2D79B1

split-complementary

#A72DB1 #79B12D #2DB165

monochromatic

#4B144F #792180 #A72DB1 #C74AD1 #D67BDD

Accessibility & contrast

On white

5.75

#A72DB1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#A72DB1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72DB1

5.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72DB1	#FFFFFF	#000000	##FFFFFF
##A72DB1	1.00	5.75	3.65	5.75
#FFFFFF	5.75	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DB5

Deuteranopia (green-blind)

#486BAE

Tritanopia (blue-blind)

#AA456D

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #a72db1;
/* rgb */ color: rgb(167, 45, 177);
/* oklch */ color: oklch(53.8% 0.215 324.7);

Tailwind

colors: {
  custom: {
    50: '#c573c9',
    500: '#a72db1',
    950: '#000000',
  },
}

SCSS

$custom: #a72db1;
$custom-light: #c573c9;
$custom-dark: #000000;

JSON

{
  "hex": "#a72db1",
  "rgb": {
    "r": 167,
    "g": 45,
    "b": 177
  },
  "hsl": {
    "h": 295.455,
    "s": 59.459,
    "l": 43.529
  },
  "oklch": {
    "l": 0.53827,
    "c": 0.21459,
    "h": 324.7
  },
  "luminance": 0.13267
}

Semantic roles & 50–950 ramp

primary

#A72DB1

secondary

#7AC674

accent

#E34551

background

#FCF7FC

surface

#F8EDF8

border

#D1C8D1

text

#130913

muted

#827B82

Preview Lab

Preview with #A72DB1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →