#A72DB0#A72DB0

#A72DB0 is a mid, highly saturated purple. Relative luminance 0.132; OKLCH L 53.8% C 0.214 H 325.0°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#A72DB0
RGB	rgb(167, 45, 176)
HSL	hsl(296, 59%, 43%)
HSV	hsv(296, 74%, 69%)
CMYK	cmyk(5.1%, 74.4%, 0%, 31%)
CIE-LAB	lab(43.11, 64.35, -44.05)
CIE-LCH	lch(43.11, 77.98, 325.61°)
OKLab	oklab(53.77% 0.1751 -0.1227)
OKLCH	oklch(53.77% 0.214 325)
XYZ	xyz(24.7106, 13.2285, 42.3177)
Luminance	0.1323 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72DB0 #36B02D

analogous

#652DB0 #A72DB0 #B02D77

triadic

#A72DB0 #B0A72D #2DB0A7

tetradic

#A72DB0 #B0652D #36B02D #2D77B0

square

#A72DB0 #B0652D #36B02D #2D77B0

split-complementary

#A72DB0 #77B02D #2DB065

monochromatic

#4B144F #79217F #A72DB0 #C74AD1 #D67ADD

Accessibility & contrast

On white

5.76

#A72DB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#A72DB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72DB0

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72DB0	#FFFFFF	#000000	##FFFFFF
##A72DB0	1.00	5.76	3.65	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CB4

Deuteranopia (green-blind)

#486BAD

Tritanopia (blue-blind)

#AB446D

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #a72db0;
/* rgb */ color: rgb(167, 45, 176);
/* oklch */ color: oklch(53.8% 0.214 325.0);

Tailwind

colors: {
  custom: {
    50: '#c573c8',
    500: '#a72db0',
    950: '#000000',
  },
}

SCSS

$custom: #a72db0;
$custom-light: #c573c8;
$custom-dark: #000000;

JSON

{
  "hex": "#a72db0",
  "rgb": {
    "r": 167,
    "g": 45,
    "b": 176
  },
  "hsl": {
    "h": 295.878,
    "s": 59.276,
    "l": 43.333
  },
  "oklch": {
    "l": 0.53766,
    "c": 0.21379,
    "h": 325
  },
  "luminance": 0.13227
}

Semantic roles & 50–950 ramp

primary

#A72DB0

secondary

#79C573

accent

#E24550

background

#FCF7FC

surface

#F8EDF8

border

#D1C8D1

text

#130913

muted

#827B82

Preview Lab

Preview with #A72DB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →